Take Two

WWD Digital Daily - - Wwd -

Ri­mowa has un­veiled the sec­ond in­stall­ment of its col­lab­o­ra­tion with Fendi.

The sleek alu­minum cabin trol­ley, launched last Novem­ber, will go on sale this month in two new col­ors, blue and red. The ear­lier black-and-yel­low ver­sion was fea­tured in Fendi's travel-themed men's ready-to-wear show in Jan­uary.

Like its pre­de­ces­sor, the case dis­plays the dou­ble F logo with a brushed effect, which changes de­pend­ing on the light, as well as Cuoio Ro­mano leather han­dles on the top and side, and a web belt that runs across the case. A new leather Airbag charm, shaped like a paper air­plane, has Fendi's sig­na­ture Bag Bugs eyes.

The nov­elty is that the cases will be among the first to fea­ture Ri­mowa's new vis­ual iden­tity, un­veiled ear­lier this year to co­in­cide with the brand's 120th an­niver­sary. Per­son­al­iza­tion op­tions in­clude stick­ers and a cus­tom­iz­a­ble leather name tag that snaps onto the ex­ter­nal belt.

Fendi, which like Ri­mowa be­longs to French con­glom­er­ate LVMH Moët Hen­nessy Louis Vuit­ton, was the first brand to col­lab­o­rate with the Ger­man luggage maker fol­low­ing the ar­rival of luxury scion Alexan­dre Ar­nault as chief ex­ec­u­tive of­fi­cer.

Ri­mowa has also made lim­ited-edi­tion suit­cases with Supreme, Off-White and graphic de­sign duo M/M Paris. — JOELLE DIDERICH her mother posed for the cam­paign. She is cur­rently the face of Guess, shot by Clau­dia and

Ralf Pul­manns. She con­tin­ues to be man­aged by David Todd at T Man­age­ment in Los An­ge­les.

“Muse un­der­stands my vi­sion for the fu­ture and that I do not fit into a box,” said Basinger-Bald­win.

“She has grown up in the spot­light and now is the time to make a mark in the global fash­ion in­dus­try,” said Conor Kennedy, founder of Muse Man­age­ment.

— LISA LOCK­WOOD vases hous­ing Boboli Garden's col­lec­tion of 500 cit­rus trees dat­ing back to the end of the

16th cen­tury.

“We are very happy with the progress of the works and it's great to see the first re­sult of this project,” said Gucci pres­i­dent and chief ex­ec­u­tive of­fi­cer Marco Biz­zarri, who at­tended the guided tour. “Over the last year, Florence has been at the cen­ter of many of our ac­tiv­i­ties and I think we gave it a re­mark­able at­ten­tion.”

Along with fi­nanc­ing the restora­tion of the Boboli Gar­dens, Gucci last year hosted its re­sort 2018 run­way show at the city's Pala­tine Gallery, un­veiled the Gucci Garden project in the his­toric Palazzo della Mer­canzia in Jan­uary and in­au­gu­rated its ArtLab new in­dus­trial hub capped in Scan­dicci, a stone's throw from Florence, last April. — ALESSAN­DRA TURRA joined the com­pany in the first place,” Grevy said. “Our in­tent is to con­tinue to strengthen our busi­ness across all our mar­kets through new in­no­va­tions. The am­bi­tion is also to cre­ate op­er­a­tional lever­age and ef­fi­cien­cies across the full value chain. I am look­ing for­ward to work­ing with the team to achieve fur­ther suc­cesses in the years to come.”

Gant was founded in New Haven, Conn., by Bernard Gant­macher and his wife, and for the past decade or more it has been more pop­u­lar over­seas than it has been in the U.S. Since 2008, it has been con­trolled by the fam­ily-owned Swiss com­pany Maus Frères — which also owns La­coste and Aigle.

Three years ago, Gant had a pres­ence in 70 coun­tries with 552 stores and 4,000 points of sale. Its net sales in 2014 were $1 bil­lion. — JEAN E. PALMIERI

Looks from Michael Kors Golf.

The Ri­mowa and Fendi suit­case.

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