New Face At Lan­vin?

WWD Digital Daily - - Fashion Scoops -

Could Lan­vin, said to be search­ing for new de­signer, have its eye on a hid­den tal­ent? Ac­cord­ing to sources, the French house is in talks with Bruno Sialelli, who re­cently ex­ited Loewe, where he was head of men's wear. The like­li­hood of the house and the de­signer se­cur­ing an agree­ment could not im­me­di­ately be learned. Lan­vin could not im­me­di­ately be reached for com­ment.

Ac­cord­ing to his LinkedIn pro­file, Sialelli had been at Loewe since March 2016. Be­fore that, he held se­nior de­sign roles in women's wear at Paco Rabanne, Acne Stu­dios and Ba­len­ci­aga. He is a fash­ion grad­u­ate of Stu­dio Berçot in Paris.

Find­ing a new de­sign and man­age­ment lead­er­ship has been job num­ber-one for Fo­sun In­ter­na­tional, which ac­quired the French lux­ury house in Fe­bru­ary.

WWD was the first to re­port in July that Lan­vin had set­tled on Jean-Philippe Hec­quet to be­come its next chief ex­ec­u­tive of­fi­cer. Pre­vi­ously, he was head of fast-grow­ing French fash­ion chain San­dro since 2014, and boasts more than 14 years of ex­pe­ri­ence in var­i­ous roles at LVMH Moët Hen­nessy Louis Vuit­ton.

In March, Lan­vin parted ways with creative di­rec­tor

Olivier Lapidus and gen­eral man­ager Nico­las Druz, spark­ing spec­u­la­tion about who might take on the daunt­ing task of re­build­ing the cash-strapped la­bel.

The house has had a se­ries of de­sign­ers since dis­miss­ing creative di­rec­tor Al­ber El­baz in Oc­to­ber 2015. Bouchra Jar­rar, his suc­ces­sor, left Lan­vin af­ter 16 months amid de­clin­ing sales. Lapidus ex­ited af­ter only two sea­sons. The house's de­sign stu­dios, whose mem­bers are be­lieved to in­clude for­mer

Un­garo alum Estrella Archs, pre­pared a spring 2019 col­lec­tion for its bou­tiques and whole­sale clients, but did not in­vite press to re­view the line dur­ing Paris Fash­ion Week. — WWD STAFF counter,” she added.

The Bar­neys-based indies hit on a va­ri­ety of beauty trends, like CBD, uni­sex fra­grance and cos­met­ics for men.

“All of them are very dif­fer­ent from any prod­ucts we cur­rently carry,” Miles said, tick­ing off K-beauty and types of home fra­grance as new to Bar­neys.

“They are re­ally brands where we've sam­pled the prod­ucts, had con­ver­sa­tions with the ven­dor, and we think it might be a great brand for our cus­tomer, but we want to make sure it is a great fit for both of us,” Miles said. “We're look­ing to fill white space, but mak­ing sure [the pop-up brands] don't over­lap with any­thing else we're al­ready car­ry­ing.”

Right now, the pop-up runs through the end of the year, but Miles is hope­ful Bar­neys may ex­tend it through spring, she said. In ad­di­tion to bring­ing new prod­ucts to Bar­neys' ex­ist­ing cus­tomer, Miles said pro­mo­tion from the brands — which al­ready have so­cial me­dia fol­low­ers — could also help bring new shop­pers to Bar­neys.

On the main floor, the brands will in­clude Sio, a line of sil­i­cone patches meant to smooth wrin­kles; Ii­uvo, a fra­grance and can­dle busi­ness; Loli, a cus­tom­iz­a­ble skin-care line; Lab to Beauty, a CBD skin-care brand; Soohyang, which makes home fra­grances; Epara, an or­ganic and nat­u­ral skin-care range, and Ded Cool, a uni­sex, ve­gan fra­grance brand. The men's floor will fea­ture prod­ucts from Sa.Al & Co., a skin, hair and groom­ing line; Bolin & Webb, which makes lux­ury ra­zors and ac­ces­sories; Me­naji, a skincare and cos­met­ics line, and The Grey, a skin-care brand.

Bar­neys is one of many re­tail­ers to ex­per­i­ment with indie brands as beauty shop­pers look for new prod­ucts. Neiman Mar­cus part­nered with the Indie Beauty Expo to launch smaller brands in sev­eral doors, and Bloom­ing­dale's has launched two indie ini­tia­tives — Glowhaus and Wel­lChem — aimed at Mil­len­ni­als and those look­ing for clean beauty, re­spec­tively. Ama­zon also has an indie beauty shop. — AL­LI­SON COLLINS

John Mayer in con­cert at Ma­te­rial Good.

C.P. Com­pany “Be­spoke Colour” project.

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