Trump launches nightly cam­paigns via Facebook Live

Chronicle (Zimbabwe) - - Worldwide -

NEW YORK — Don­ald Trump launched a nightly Facebook Live pro­gram on Mon­day, amidst spec­u­la­tion that the Repub­li­can pres­i­den­tial nom­i­nee is plot­ting some sort of me­dia chan­nel should he lose the elec­tion Novem­ber 8.

Trump’s campaign blasted out an e-mail to sup­port­ers shortly be­fore 6:30PM ET, alert­ing them about “Trump Tower Live,” which the e-mail de­scribed as “nightly campaign cov­er­age from Trump Tower.”

The pro­gram fea­tured Trump campaign ad­vis­ers Boris Ep­shteyn and Cliff Sims, as well as prom­i­nent con­ser­va­tive com­men­ta­tor Tomi Lahren, and Repub­li­can Na­tional Com­mit­tee com­mu­ni­ca­tions direc­tor Sean Spicer.

There’s been mount­ing spec­u­la­tion that Trump is con­sid­er­ing launch­ing his own me­dia chan­nel after the elec­tion should he lose to Demo­cratic pres­i­den­tial nom­i­nee Hil­lary Clin­ton. The Fi­nan­cial Times re­ported last week that Trump’s son-in-law Jared Kush­ner con­tacted LionTree’s Aryeh Bourkoff some time in the past few months to dis­cuss launch­ing “Trump TV.”

The main­stream me­dia re­main a favourite Trump tar­get at his ral­lies on the campaign trail, and in re­cent days he pushed the the­ory that the me­dia is in­ten­tion­ally mis­lead­ing vot­ers about the close­ness of the race by pro­mot­ing “phony polls.”

“What they do is they show th­ese phony polls where they look at Democrats, and it’s heav­ily weighted with Democrats. And then they’ll put on a poll where we’re not win­ning, and ev­ery­body says, ‘ oh, they’re not win­ning,’” he said Mon­day in Boyn­ton Beach, Fla.

A source close to the campaign, granted anonymity to speak openly about campaign is­sues, said that the pro­posed me­dia ven­ture was dis­cussed only in pass­ing and never in a for­mal ca­pac­ity.

Ep­shteyn said that the Facebook Live pro­gram “has noth­ing to do with Trump TV. It has ev­ery­thing to do with mak­ing sure our sup­port­ers get out to vote.”

“We’re al­ways think­ing about in­no­va­tive ways to reach the vot­ers,” Ep­shteyn said. “Mr. Trump has been un­be­liev­ably ac­tive on so­cial me­dia. This is part of our ef­forts to reach vot­ers.” — Bloomberg news.

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