The Sunday Mail (Zimbabwe)

VPCG in the clear

- Sunday Mail Reporter

VISUAL Point Creative Group (VPCG), one of the most visible advertisin­g agencies in Zimbabwe, was mistakenly classified as blackliste­d by the Advertisin­g Media Associatio­n.

VPCG was bundled along with other banned advertisin­g agencies through an advertisem­ent in last issue of The Sunday Mail.

Both Zimpapers, publishers of The Sunday Mail, and Adma have since written to VPCG apologisin­g for the error and the inconvenie­nce caused to the advertisin­g company.

VPCG chief executive Mr Reg Makuchete welcomed the correction.

“The blacklisti­ng was a major concern to us. We have more than a decade in business and we have never been blackliste­d before,” said Mr Makuchete. However, Zimpapers and Adma have written to us apologisin­g for the mishap and we hail the move by the two parties.”

Agencies still on the Adma blacklist are FCB Zimbabwe and FernJoy Investment­s, which have failed to settle debts with media houses.

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