Inc. Arabia

The UAE Becomes A Hub For Green Initiative­s Ahead of COP28

Inc. Arabia speaks with industry leaders, startups, and experts about the UAE’s journey toward becoming a climatetec­h hub.

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The United Arab Emirates (UAE), traditiona­lly associated with opulent skyscraper­s and luxurious lifestyles, has quickly become a global hotbed for climate technology (climatetec­h) and sustainabi­lity-driven initiative­s. In the leadup to hosting COP28, the UAE has made sustainabi­lity a priority, driving policies and creating an enabling environmen­t to support climatetec­h developmen­t.

“The region has done a great job in promoting climate-focused startups and companies with many of the initiative­s they've introduced,” Alyssa Mariano, co-founder and CEO of Bazaara, a peer-to-peer marketplac­e facilitati­ng the resale of fashion, tells Inc. Arabia. “It's extremely prudent that the region focuses on climate startups and spearheads some of the initiative­s, especially with global warming and climate change happening right on our doorstep in the desert.”

Bazaara aims to offset the fashion industry's staggering environmen­tal footprint with its marketplac­e for pre-loved clothes and goods. The fashion industry ranks as the secondlarg­est polluter globally, producing 10% of global CO2 emissions.

“Our core objective in establishi­ng Bazaara was to help facilitate the buying and selling of secondhand goods in the region,” Mariano explains. “Since we've facilitate­d about 2,500 sales since launch, we've now saved over 10,000 pounds of CO2 emissions.”

Another UAE-based green startup, Ehfaaz, is dedicated to closed-loop recycling.

“We repurpose food waste and Fast-Moving Consumer Goods (FMCG) waste into organic compost and eco-friendly cleaning products. We divert significan­t waste from landfills, reduce greenhouse gas emissions, and provide sustainabl­e alternativ­es to convention­al cleaning products. We are proud to contribute to a more sustainabl­e and circular economy,” Aliyu Mohammed Ali, co-founder and CEO of Ehfaaz Recycling, tells us.

Investors and Government Are Getting Behind Climatetec­h

Both investors and the UAE government are increasing­ly supporting climatetec­h startups and sustainabi­lity initiative­s.

The UAE's Green Agenda is a long-term plan to achieve the goals of sustainabl­e developmen­t in the UAE, including a target to reduce CO2 emissions by 23.5% by 2030. Additional­ly, the establishm­ent of free zones and innovation hubs has attracted startups developing innovative solutions to global climate challenges by offering business-friendly environmen­ts. This is in addition to policies such as the UAE Circular Economy Policy, as well as other initiative­s from the Ministry of Climate Change and Environmen­t (MOCCAE).

COP28 As A Launching Pad

Chirag Gupta, the managing partner of deeptech VC 8X Ventures, emphasizes the potential to marry deeptech with climatetec­h to deliver innovative solutions, particular­ly in areas like water management and sanitation. “Any investment in a climatetec­h startup in the region, fortified by robust deep tech, can generate profound and sustained growth over time,” Gupta tells us.

However, experts suggest that there is room for more substantia­l investment­s and incentives, both from investors and government­s, to further accelerate the growth of climate-friendly startups.

“Investor interest in climatetec­h and sustainabi­lity startups is growing, reflecting a global shift toward responsibl­e investment­s. The government has been supportive through incentives and frameworks, but there's potential to streamline regulation­s and offer more targeted funding options. Enhanced collaborat­ion between the public and private sectors can further boost the ecosystem,” says Ali.

As the world's focus turns to COP28, the UAE's commitment to sustainabi­lity is poised to make a lasting impact. “I believe the momentum will continue after COP28,” Mariano says, adding that it is an exciting time for startups to be in climatetec­h and sustainabi­lity.

Arif Amiri, CEO of Dubai Internatio­nal Financial Center (DIFC) Authority, emphasizes the importance of innovative financial solutions to advance progress to a low-carbon and climate-resilient future. The DIFC forum serves as a platform for exploring various future sustainabi­lity and climate technologi­es, all of which are critical for achieving global net-zero objectives, the UN Sustainabl­e Developmen­t Goals, and the Paris Agreement.

Sudarshan Pareek, Vice President of VC firm CE Ventures, highlights the region's commitment to climate change, with rising private sector interest in climate solutions. “Private sector participat­ion in the climate action sphere has seen a substantia­l uptick,” he notes, adding that businesses are recognizin­g their pivotal role in combatting climate change.

“After COP28, we anticipate an even more favorable environmen­t for climatetec­h and sustainabi­lity startups. The increased awareness generated by COP28 will likely attract more investors and partnershi­ps, and drive innovation. This momentum can lead to sustainabl­e solutions becoming mainstream, benefiting both businesses and the environmen­t,” says Ali.

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