Daily Tribune (Philippines)

BRIA Homes undergoes constant transforma­tions

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Few highs compare to the thrill of anticipati­on most prospectiv­e homebuyers go through when they move closer to owning that one perfect home they’ve always dreamt of. They excitedly spend hours scrolling through popular home interior design apps such as Pinterest, SketchUp, or Planner5D and daydream about how their living spaces will look like when they’re done. But when the exhilarati­on wanes, homeowners-to-be could face an inevitably bleak reality: Homeowners­hip is a tricky path to navigate. Without the right tools or an experience­d guide, it’s easy to make the wrong choices that could eventually cost them a hefty sum of money.

Top-tier property developer BRIA Homes is only too aware of this blight in the landscape. Even proptech companies acknowledg­e how, for instance, incompeten­t real estate agents and sketchy customer service can cause glitches in the entire search process and result in botched deals and disillusio­ned home seekers.

To head off such problems, BRIA has been upgrading its customer service to benefit current and future clients. Providing excellent training to its sales and marketing teams is one. With the ongoing crisis compelling home builders to change how they sell their projects, BRIA is continuous­ly pushing digital marketing schemes and virtual client engagement­s for safer, smoother and faster transactio­ns.

 ?? PHOTOGRAPH COURTESY OF BRIA HOMES ?? BRIA’s stringent customer service training system ensures that each representa­tive is equipped with the necessary skills to handle any client.
PHOTOGRAPH COURTESY OF BRIA HOMES BRIA’s stringent customer service training system ensures that each representa­tive is equipped with the necessary skills to handle any client.

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