Camira – pub­lic trans­port fab­rics

ABC (Australia) - - SUPPLY LINES -

CAMIRA is a tex­tile in­no­va­tor recog­nised for de­sign­ing and man­u­fac­tur­ing the most in­no­va­tive and ad­ven­tur­ous fab­rics. The fab­rics take you on a jour­ney – around the coun­try and the world – in style, com­fort and safety, ac­cord­ing to the com­pany. The jour­ney for the UK-based tex­tile com­pany started al­most 200 years ago as John Holdsworth & Co, a name well known and re­spected in Aus­trala­sia’s bus and coach in­dus­try for decades.

The com­pany says with its un­ri­valled man­u­fac­tur­ing ca­pa­bil­i­ties it can weave dif­fer­ent con­struc­tions to cre­ate dif­fer­ent sur­face ef­fects – the ever-pop­u­lar plush mo­quette (pile fabric), cut and loop pile, flat-woven, and an­cil­lary trims.

Camira also pro­vides leather and vinyl op­tions. Camira’s high-per­for­mance fab­rics stand up to end­less ‘sit­ting down’ in the most de­mand­ing pub­lic trans­port en­vi­ron­ments and are guar­an­teed to last, it says. As a world leader in in­ter­na­tional trans­port flamma­bil­ity stan­dards, Camira’s fab­rics also have su­pe­rior fire-re­sis­tance ca­pa­bil­i­ties, mak­ing them as safe as they can pos­si­bly be, it says. In Aus­tralia, Camira meets the re­quire­ments of state safety reg­u­la­tions for both bus/ coach and rail.

All fab­rics are made to last and tested rig­or­ously in tech­ni­cal labs for abra­sion re­sis­tance, colour fast­ness and to en­sure dura­bil­ity. Ex­tra pro­tec­tion can be pro­vided by a range of added treat­ments, in­clud­ing the in­no­va­tive

‘ De­fender’ tech­nol­ogy to pro­tect against stains and germs.

The De­fender treat­ment pro­tects against those un­pre­dictable spills and stains, which are an un­avoid­able haz­ard of mass pas­sen­ger trans­port. De­fender pro­vides triple-ac­tion long-last­ing pro­tec­tion in a sin­gle fabric treat­ment, mak­ing it anti-bac­te­rial, anti-fun­gal and anti-stain.

This sin­gle treat­ment is ap­plied to fab­rics dur­ing the tex­tile fin­ish­ing process to en­sure they have an in­vis­i­ble pro­tec­tive shield around each in­di­vid­ual fi­bre in the fabric struc­ture, mak­ing fab­rics look newer for longer and mak­ing them eas­ier to care for, ac­cord­ing to Camira.

De­fender pro­tects the sur­face of the fabric pre­vent­ing wa­ter, oils and other stains from ad­her­ing to the sur­face. The anti-mi­cro­bial prop­er­ties help stop the spread of in­fec­tion by killing com­mon bac­te­ria and can also pre­vent the degra­da­tion of fab­rics through mould.

De­fender has no neg­a­tive im­pact on the ap­pear­ance, colour, or feel of the fabric and nor­mal clean­ing pro­grammes can con­tinue to be used. So when con­sid­er­ing the in­te­rior colour and tex­ture scheme for


your next new ve­hi­cle, en­quire if Camira’s De­fender-treated mo­quette (pile) fabric is an op­tion.

From its Aus­tralian of­fice and dis­tri­bu­tion based in Mel­bourne, Rod­ney Peter­son, Camira’s sales and mar­ket­ing man­ager, and Joe Qi, Camira’s area busi­ness man­ager, are keen to present the De­fender and the var­i­ous in­te­rior op­tions – not only for seat­ing, but as a com­plete con­cept: en­try/exit, walls, ceil­ing, over­head con­soles and cur­tains.

Camira has the prod­uct range to tai­lor your next ve­hi­cle in a scheme that will be prac­ti­cal and sat­is­fy­ing to you and your pa­trons dur­ing years of ser­vice, the com­pany says.

Both Peter­son and Qi have a prac­ti­cal his­tory with the bus and coach and seat man­u­fac­tur­ing in­dus­try, both in Aus­tralia and in­ter­na­tion­ally. They en­joy work­ing in part­ner­ships to en­sure bus and coach op­er­a­tors – no mat­ter how large or small the en­ter­prise – will be proud of and sat­is­fied with their new ve­hi­cle for many years to come.

As a man­u­fac­turer with nearly 200 years of his­tory, Camira has proven it will be there with you.

Op­po­site: ‘ Made By Camira’ – a com­pre­hen­sive range of sub­lime colours and fi­bres on of­fer.

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