Guano Australia builds a strong national presence with new appointment

John Kismet Jashar, who founded Guano Australia Pty Ltd almost 20 years ago, has announced a new marketing and distribution arrangement between Guano Australia and Amgrow Pty Ltd in order to expand operations and build a stronger national presence.

Amgrow’s rural wholesale division ‘Amgrow Specialty’ will become the new wholesale agent for Guano Gold-kwik Start and will take full responsibility for the sales, marketing and wholesaling of the Guano Gold range of products.

Guano Australia will maintain the role of exclusive importer and will offer technical and marketing support, when and where needed, whilst remaining at the forefront of maintaining and supplying the International quality products as well exploring further product developments.

“I can attest that Amgrow Specialty, under the leadership of Mr. Chris Chapman, will carry on forward as part of our new relationship, and jointly we will ‘Stamp the Footprint’ in the Australian ag business as major suppliers for years to come in this true ‘Partnership for Growth’ agreement for all concerned,” said Mr Jashar.

In the transitional period Mr Jashar will play an important role in introducing distributors and users of the Guano Gold - Kwik Start products to Amgrow.

He expects the transition to be smooth with most distributors holding current accounts with Amgrow.

Mr Jashar said storage and distribution of Guano products will improve with Amgrow stocking bagged mate- rial at each Amgrow site nationally. Bulk material handling will continue from current locations in Brisbane, Melbourne, Adelaide and Fremantle.

The (then) new organic phosphate fertiliser ‘Madura Guano Gold-kwik Start’, developed by John Jashar’s Guano Australia almost 20 years ago, is a BFA registered Guano, mined from the island of Madura in Indonesia.

Mr Jashar said the guano fertiliser boasts the highest quality Di Calcium Phosphate, originating from petrified seabird faeces, available on the market today.

“Guano Gold consists of high levels of phosphorous, calcium and silica of which all three nutrients are in an available form,” said Mr Jashar.

“Guano Gold offers a release pattern of phosphorous suited widely to Australian low ‘P’ soils, for pasture, cereal and horticultural crops, just to name a few.

“When Guano Australia first commenced trading in Australia,” he added,” our first major client was Paton Fertilizers, now part of the Amgrow Group.

“At the time, under the guidance of Mr Bruce Cairns, Guano Gold - Kwik Start was quickly identified and assessed to contain the best valuable source of organic ‘P’; it was also recognised for its true technical and agronomic potential that money could buy.”

From those humble beginnings the journey began, building Guano Australia Pty. Ltd. into a major national player in the Australian organic, biodynamic and sustainable farming input supplier industry.