Is Apple beginning to stagnate?
The Apple has fallen, but not too far.
Apple’s reign at top spot was brief, but that doesn’t mean the company is in any way doing badly. However, with the high cost of an Apple flagship, consumers are holding on to their iPhones for longer. This, juxtaposed with the slump in the overall mobile phone market globally, has seen Apple’s revenue fall slightly. There’s also been discussions around Apple’s lack of innovation lately, which could see customer confidence waning. That said, Apple, along with Samsung, still rules the roost. Microsoft was never a match for the Cupertino firm in the mobile game, yet Bill Gates’ baby came out on top. Steve Jobs would be turning in his grave.