The future of game streaming won’t come to Apple devices

Apple confirms it won’t host Microsoft’s xCloud (nor Google Stadia).

Microsoft’s xCloud game streaming service won’t be available on Apple’s iOS devices, despite a lengthy testing period on the platform. The reason, according to Apple, is that the company requires game software submissions to be reviewed on a title-by-title basis.

In a statement given to Business Insider, an Apple spokesperson claims the policy is designed to “protect customers and provide a fair and level playing field to developers.”

It continued: “Our customers enjoy great apps and games from millions of developers, and gaming services can absolutely launch on the App Store as long as they follow the same set of guidelines applicable to all developers, including submitting games individually for review, and appearing in charts and search. In addition to the App Store, developers can choose to reach all iPhone and iPad users over the web through Safari and other browsers on the App Store.”