AUSTERE IN OZ

Austere’s range of audio and video cables, interconnects and cleaners is now being distributed in Australia for the first time by Melbourne-based distributor Audio Active. Austere is as famous for its lifetime warranty as it is for its products. “There is a massive gap in the technology accessories category, where the choice is either ubiquitous products that easily break and under-perform or overly extravagant, antiquated accessories,” said Deena Ghazarian, Austere’s CEO. “At Austere, we’re equally passionate about performance and style and believe there’s a tremendous need in the market for accessible products where these ideologies intersect.”

The range of audio cables made by Austere include the V Series Optical ($99) the V Series Interconnect ($149) and the V Series Subwoofer Cable ($149). The company also makes V Series Speaker Cable and Banana Adapters. For video, Austere makes III Series 4K ADR HDMI cables, which come in 1.5m, 2.5m and 5m lengths and have WovenArmour cable and pure gold contacts. There’s also a V Series of 4K HDMI cables that adds pure silver-plated conductors and ‘LinkFit’ locking connectors.

“All Austere products are supplied with reusable packaging and have a sleek, minimalistic style which will seamlessly combine with Australian users’ home audio and video systems,” said

Bruce Thierbach, of Audio Active. “One of Austere’s founding brand pillars is its aDesign philosophy, which begins with a passion to create products with purpose and style. Every element of its design and material is handpicked for the consumer experience. But they also deliver spectacular performance.”