Australian Hi-Fi

VELODYNE IN GERMANY

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After 36 years of US ownership, the founder and owner of Velodyne, David Hall, sold his company to Mansour Mamaghani, the owner of Germany’s Audio Reference, in a deal that was inked on November 22nd, 2019. Hall was keen to sell the company so he could concentrat­e on his new company, Velodyne Lidar, which makes lidars for autonomous vehicles, which he saw as the future (See break-out box Velodyne Lidar for more details). For his part, Mamaghani was keen to purchase Velodyne because his company had been the German distributo­r for more than two decades and he was a huge fan of the brand. The deal included all Velodyne’s stock, spare parts, patents, designs and tooling.

“We are very excited with the opportunit­y presented by the Velodyne purchase,” said Mamaghani at the time. “Our goal is to reinstate Velodyne as the market leader for compact high-powered subwoofers. We understand this will take some time, but we have already brought the Velodyne design team back together to review the existing product line and also our expectatio­ns for the future.”

Velodyne’s global operation is now based in Hamburg, in Germany, with the subwoofers being manufactur­ed in China. #

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