New chief for business group
A new leader with a strong business focus has emerged at the local chamber of commerce after the resignation of the body’s inaugural boss.
Elaine Jolliffe will take over as chief executive from Jael Napper at the Broome Chamber of Commerce and Industry next month and is ready to help the local economy grow and businesses prosper.
Having worked at the chamber in a training and development role for the past two years and lived in northern Australia her whole life, Ms Jolliffe said she had an understanding of the town’s business dynamic and was looking forward to taking up the new role.
“I see the potential for Broome to become a fully sustainable regional centre in the future with endless opportunities,” she said.
“We are heading in a good direction and my focus is on maintaining current projects that will drive up our local economy and ensure the business community can benefit from large-scale investments.”
Ms Jolliffe said she planned to implement measures that provided further training for small businesses and promoted local employment.
The new chief will also introduce new events for members, including development workshops, expos and luncheons, in addition to continuing existing initiatives.
Ms Napper will officially finish working as chief executive on March 5 and said she had “absolutely loved” her time in the role.
“It was a challenging and rewarding position and I am proud of everything we have achieved together,” she said.
“We’re so lucky to live and work in such an exciting part of the world.
“It isn’t an easy place to do business but it is incredibly rewarding if we continue to focus on the opportunities ahead.”
Ms Napper became involved with the chamber in 2015 and was appointed as the organisation’s first full-time chief executive six months later.
Under her leadership, membership increased 38 per cent to a record 370, a number of social and business events were launched, and a more inclusive, small business-focused chamber evolved.
But Ms Napper said the time was right to step down and she believed the organisation was in good hands.
“Elaine has the perfect experience and skill set to take us to the next stage,” she said.
“It is time that the chamber starts to engage with government and large corporate stakeholders on a more detailed level and it feels very natural that I hand over to Elaine at this stage.
“I’ll always be a strong supporter of the chamber and I have pledged that I will stay involved in whatever way I can in the future.”
New Broome Chamber of Commerce and Industry chief executive Elaine Jolliffe.