New Geelong guide launched

GEELONG’S flamboyant mayor Darryn Lyons (pictured) last week formally launched the new Planners Guide for Greater Geelong and The Bellarine, which has been produced by Business Events Geelong.

More than 200 event organisers attended the launch event at Bond in Melbourne, with the guide showcasing the region’s best venues, accommodation, experiences and support services.

“Geelong is the perfect setting for major business events,” Lyons enthused, with its “beautiful north-facing bay, closeness to Melbourne and some of the world’s best beaches right on our doorstep”.

He said the two-year publication would help Business Events Geelong to attract meetings to the region, with the guide designed to make it easy for conference organisers to plan their next event.

The newly designed guide has expanded its use of imagery to highlight the region’s stunning landscapes, and it’s also available as an online flipbook, with QR code technology incorporated to make it easy to experience the destination directly from your desktop - a useful feature particularly in the destination selection phase, according to Mark Day, regional Convention Bureau Manager.

Copies of the guide can be obtained by calling Business Events Geelong on 03 5244 7119 or at www.begeelong.com.au.