4 things to consider when choosing entertainment for your event

HAVING entertainment at your event is a great way to make an impact on your guests. Providing unique forms of entertainment can ignite conversation about your event and boost brand awareness as a result.

Depending on factors like the theme, your industry, the size of your event and the age of guests, there are several options for event entertainment.

Entertainment could range from comedians, puppeteers and magicians, to dancers, live music and DJs.

Here are a few things to consider when choosing entertainment for your event:

Know your audience

When choosing the entertainment for your event, it’s important to know your audience and have a broad understanding of what their interests might be.

It might be a no-brainer, but making sure the entertainment you choose is age appropriate and fitting for the style of your event is vital to its success.

You’re not going to have a balloon artist at a conference for CEOs, just like you’re not going to hire Brazilian dancers for a children’s event.

Get some advice prior to booking

Doing research and speaking to people in the industry will help you to choose the right entertainment, along with word-of-mouth advice. It can help take the guesswork out of choosing the right decision and reduce the risk of hiring a poor act.

Keep to the theme

If your event is themed, ensure that the entertainment you choose adheres to the theme. For example, if your event is circus inspired, you might consider hiring a juggling act or a fire dancer and if your event is masquerade, you might consider having a masquerade themed dance act.

This will assist with the cohesiveness of your event and will help with the success of your event as a result.

Consider the size of your event

The type of entertainment you choose should vary depending on the size of your event.

Consider having a more robust entertainment act for a larger event.

This will often mean more complex audiovisual requirements to ensure that the entertainment is seen and heard from every section of event space.

If you would like some advice on choosing the right entertainment for your next event, speak to us.