MELBOURNE GEARS UP FOR 2019

MELBOURNE Convention and Exhibition Centre (MCEC) has secured 30% more bookings for 2019 compared to the same time last year, with top industry sectors including education, medical, public services, arts and recreation accounting for more than half of next year’s bookings.

MCEC Chief Executive Peter King said next year’s focus would be on growth.

“Growing our impact, growing our revenue and growing the economic benefits we drive as a business,” he said, adding “with new spaces to sell, we continue to be committed to creating excellent experiences, for our customers, visitors and employees.”

The first conference for 2019 held at MCEC will be the Tennis Australia Grand Slam Coaches Conference on 11-13 Jan.

Melbourne Convention Bureau (MCB) CEO Karen Bolinger said, “In 2019 we want to demonstrate the deep impact business events have in the wider community, therefore we have identified opportunities to diversify our partnerships outside of the industry to help us showcase this impact.”

MCB is also focusing on future projects in the sustainability sector and will work with City of Melbourne to develop a toolkit for event planners in Melbourne to provide them with resources to host a sustainable event.

Pictured is this year’s Vidcon conference held at the MCEC.