CIIE/NZ SIGN MOU FOR 2020

THE China International Import Expo (CIIE) Bureau and New Zealand Trade and Enterprise have signed a Memorandum of Understand (MoU) to ensure Kiwi participation at CIIE 2020.

Since the conclusion of the 2019 edition of the event, representatives of the CIIE Bureau have been hosting overseas roadshows to encourage foreign companies to tap into opportunities in the Chinese market and sign up to take part in next year’s expo.

New Zealand’s representation at CIIE increased by 40% in 2019, with New Zealand Foreign Affairs and Trade, Auckland office Director Caroline Bilkey hailing the event as a great platform for Kiwi businesses to expand into China.

She also pointed out that New Zealand companies have reaped benefits from the expo over the past two years.

More than 60 New Zealand companies participated in the second CIIE, accounting for an exhibition area of more than 6,000m2.

New Zealand companies are welcomed to support the third CIIE and play a more important role in the Chinese market, according to Chinese Embassy in New Zealand Economic and Commercial Counsellor Huang Yuefeng.

Official statistics show that in 2018, bilateral trade between the two nations totalled NZ$16.86 billion.

New Zealand’s exports to China last year were valued at NZ$11.08 billion.

This year’s CIIE concluded last month with NZ$71.13 billion worth of tentative deals reached for one-year purchases of goods and services, a significant rise as compared to last year.

The MoU was signed at an CIIE promotional event in Auckland on 09 Dec.

Pictured, CIIE Bureau signs MoU with New Zealand Trade and Enterprise.