MELBOURNE-BASED ENTREPRENEURS CHALLENGE THE TRADITIONAL MODEL OF AGED CARE

Melbourne-based entrepreneurs Amber Biesse and Matt Fitton have been awarded the Australian Master Franchise Licence by Nurse Next Door, North America’s fastest growing home care provider.

The agreement saw the pair launch a new model of aged care in Melbourne earlier this year, with plans to expand throughout Victoria and Australia in 2020.

The Nurse Next Door home care model is built around positive psychology with a focus on mental health and the trademark Happier Ageing® philosophy. Founders John DeHart and Ken Sim launched Nurse Next Door in Vancouver in 2001, with the specific purpose of ‘doing aged care differently’.

While living in Vancouver for the past two years, Biesse and Fitton saw the synergies between the North American and Australian markets and recognised the need for the Happier Ageing® model in Australia.

‘Study after study proves that a positive mindset is the cornerstone of not only a longer, happier life, but of greater physical health and cognitive function,’ Fitton said. ‘The traditional aged care model continues to focus on the decline and disability associated with age. The strain this places on the healthcare system demands that aged care be done differently, with a model of care that focuses on making lives better – happier and healthier.’

As the Australian Government encourages Australians to consider ageing at home as a viable alternative to residential care, the timing to launch Nurse Next Door in Australia could not be more relevant. ‘Inhome health care makes it possible for older Australians to age in their own home, on their own terms,’ said Fitton.

https://nursenextdoor.com.au/