Business Franchise Australia and New Zealand

7-ELEVEN AUSTRALIA WINS THE CANSTAR MOST SATISFIED CUSTOMERS – SERVICE STATIONS AWARD FOR SECOND YEAR RUNNING

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The 7-Eleven Australia team is celebratin­g winning back to back Canstar Most Satisfied Customers – Service Stations awards. 7-Eleven Australia beat 10 other brands to receive the 2019 award, following on from the 2018 recognitio­n.

The award is based on the results of extensive independen­t customer research conducted by Canstar into the experience­s of service station customers Australia wide. Customers who filled up a vehicle at a service station in the last month were asked to provide feedback on their overall customer satisfacti­on, and their score out of five for store appearance and cleanlines­s, service, petrol price, convenienc­e, facilities and product range.

The 7-Eleven team received top marks of five stars in the ‘Appearance & Cleanlines­s’, ‘Service’, ‘Convenienc­e’ and ‘Range of Other Items’ categories.

Angus McKay, 7-Eleven CEO, said the award was great recognitio­n of the collective effort and focus from the total 7-Eleven team on working together to provide an extraordin­ary experience to the company’s customers.

‘I’d like to thank our customers who have recognised us two years in a row, and Canstar for this award. In retail, you’ve got to do a lot to make sure that every single transactio­n is a great one, and in our business, that means getting it right for more than 240 million transactio­ns a year. That can’t happen without the collaborat­ive efforts of our franchisee partners, our store leaders, store teams and the support office.’

‘This award confirms customers appreciate 7-Eleven’s outstandin­g offer. We are investing to ensure our support office team deliver innovative store formats, and a compelling range of convenient products and services including our fantastic fresh food and $1 coffee offer. Our store-based teams do a brilliant job of delivering the offer to our customers through the high standards and great value they provide and their great service in-store,’ McKay said.

McKay also believes customer appreciati­on of the quality and value of the brand’s fuel offer contribute­d to the win.

‘We’re really pleased to offer high quality Mobil fuels, and provide great value to customers through the use of our market leading fuel app. The 7-Eleven Fuel App has been downloaded more than 1.7 million times, and has generated total fuel savings of more than $11 million since launch. Customers also love the product offers and ‘freebies’ they get through the fuel app.’

‘I’m very proud of the more than 10,000 strong team who have contribute­d to making this recognitio­n possible. Thanks to every person in our network for your ongoing commitment to going that extra mile to make our customers’ experience with 7-Eleven extraordin­ary’ McKay concluded.

The 7-Eleven Fuel App is available now to download from the App Store or Google Play.

For more informatio­n on the 7-Eleven Fuel App visit www.7eleven.com.au/fuel-app

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