Business Franchise Australia and New Zealand
RAMS – You and RAMS Could Be Greater Together
It’s been 25 years since RAMS launched to the retail market and arguably anyone seeing its iconic and lovable mascot Raymond A. Ram would be hard-pressed to not associate him with the brand.
Of course a brand is much deeper than a marketing icon, even if it is a dashing ram with a fleece that would cause envy among the handsomest of flocks. RAMS prides itself on human connection, from its Sydney headquarters - affectionately referred to by staff as “The Paddock” (even the meeting rooms have clever names like Wool Shed and Shearers Shed) - through to its valued RAMS network of franchisees.
“It’s our network of franchisees that makes us special,” said Managing Director, Jake Bromwich.
“As a business, we focus purely on the residential home loan market, so we’re passionate about helping customers into their new home. We provide step-by-step assistance and as service-orientated, dedicated mortgage specialists, we’re often able to help the customers that need more help, whether it be because they are time poor, new to borrowing, or have complex lending needs. We get to know our customers through our personal touch and our local model prides itself on forming enduring relationships.
“In effect we’re a network of RAMS people, a family is how I like to refer to us, helping Australians realise the dream of home ownership with RAMS-only products. Our franchisees and their staff are mortgage experts with the skills and know-how to help customers who need more help.”
And it’s this network of franchisees that the RAMS business is now looking to expand.
“We have territories available across Australia right now and we’re actively seeking individuals who share the same passion for helping people as we do, and who will commit to being fully invested in our brand and what we stand for,” said Jake.
Why choose RAMS?
For anyone interested in seeking a new business venture, one that’s with a recognised, iconic brand, where you are supported by a national marketing strategy as well as ongoing training and development, then RAMS could just be the opportunity you’ve been looking for.
“From the moment you make that first contact we’re there to support you,” said Jake.
“Our dedicated team will walk you through every step of the franchise application process. You can then be on your way to building an income stream within your designated territory while you are building your business. But you won’t be doing all this yourself.”
RAMS provides all new franchisees with the flexibility to open up their branded RAMS Home Loan Centre anytime within 12 months of joining, so there’s no need to stress about having a huge outlay right up front. RAMS has also introduced a new franchisee start up package, including increased commission in the first 12 months, as well as contribution to Local Area Marketing in the first 12 months and site branding. (Conditions apply)
And there are plenty of opportunities for you to mix and engage with your fellow family of RAMS franchisees, either proactively yourself or in more formalised settings like weekly RAMSBrief sessions, state meetings, Continuing Professional Development roadshows or the annual National Conference.
“We have a great support network among our RAMS franchisees alone,” said Jake.
“In fact our franchisees say ‘all the answers are in the network’, and I suppose they are right considering today we have over 1500 years of collective mortgage experience among all of our Home Loan Managers across Australia. Plus with a third of our current Franchisees having been with RAMS for over 10 years and half for over 5 years, many of them will tell you they bleed blue and green.”
Not only is support available among the network, RAMS’ unique credit relationship model means you can talk directly to credit teams to better assist customers. In fact RAMS also has a Complex Lending Team, for those customers with … well, more complex home loan needs.
Are you ready to become Greater Together as a RAMS Franchisee?
“For RAMS, people are our greatest asset, so if you have the desire to succeed, are passionate about helping customers, highly motivated and prepared to work hard, then we’d love to hear from you about joining our family,” said Jake.
“But don’t just take my word for it. Here’s what some Franchisees have to say about working in the RAMS family.”
“Everyone is invested in each other and in each other’s success. There’s a genuine care factor. RAMS is small enough to feel like a family, but with the comfort of being part of a bigger business. It’s very unique.” Robyn Foster, Franchise Principal, Penrith NSW
“Being part of a national, reputable brand you feel a sense of ownership that is bigger than yourselves.” Lischelle & Todd Franzway, Franchise Principals, Gold Coast South QLD
“For RAMS, people are our greatest asset, so if you have the desire to succeed, are passionate about helping customers, highly motivated and prepared to work hard, then we’d love to hear from you about joining our family.”
“If you want to be part of an organisation where people want to help you succeed, you should join RAMS.” Julie Lawrence, Franchise Principal, RAMS Brisbane Sth, QLD
“At RAMS there’s an attitude of if we all do well, we all benefit.” Matthew Clark, Franchise Principal, Wollongong, NSW
If you’re ready to apply to join the RAMS family, get in touch and we’ll take you through the steps.
1800 616 082 franchising@rams.com.au rams.com.au/franchising/
RAMS Financial Group Pty Limited ABN 30 105 207 538 Australian credit licence 388065. Westpac Banking Corporation ABN 33 007 457 141 Australian credit licence 233714 is credit provider for RAMS home loans.