PAINT AND SIP STUDIOS IS MAKING ITS MARK

Over the past three years, Paint and Sip Studios has been busy analysing opportunities in the art events market to develop a business that enhances the lives of its franchisees as well as its customers.

“The paint and sip industry has really taken off within the last three years, creating a totally new avenue for social interaction,” said founder and franchisor Kathy Chalker. “We first saw the industry exploding in the US market and knew it would be perfect for Australia.”

This consumer demand led to a business opportunity for Kathy, who first launched her business as a mobile operation in 2018 before opening her first studio in Newcastle, New South Wales, that same year.

Since then, Kathy has opened a second studio in Penrith, with franchise studios Rockhampton and Liverpool launching soon after. “Expanding Paint and Sip Studios is something I am extremely passionate about and franchising is such a natural pathway to grow a business. It also doesn’t require anyone to be naturally artistic, just enthusiastic about providing 5-star experience.

“As a franchise business, our philosophy is about making our customers feel good and providing a memorable art event experience through simple, special moments regardless of the occasion.”

Siva Kamma, franchisee of Paint and Sip Studios, Liverpool said: “During a time of uncertainty, we found ourselves in a position where we needed a source of stable income and an opportunity to manage our own careers. Paint and Sip studios equipped us with the tools to create an experience for customers that was second to none while also giving us the chance to grow our business,” she said.