WEL­COME

Business Traveller (Asia-Pacific) - - WELCOME - Tom Ot­ley Ed­i­to­rial di­rec­tor

Wel­come to our fi­nal is­sue of the year. It’s nat­u­ral to look both back and for­wards, and ap­pro­pri­ately enough, we have our re­view of the new ul­tra long-haul ser­vice be­tween Sin­ga­pore and New York. It is a mat­ter of look­ing for­ward, be­cause the route is be­ing served by a new-gen­er­a­tion A350-900 with the added des­ig­na­tion of ULR – Ul­tra Long-Haul. But it is also worth look­ing back, be­cause as reg­u­lar read­ers will know, it is Sin­ga­pore Air­lines re­in­stat­ing a route it aban­doned in 2013 be­cause the air­craft it was us­ing – the A340-500 with its four en­gines – proved too thirsty on fuel and there­fore un­eco­nomic. In­ter­est­ingly, the new at­tempt also fo­cuses on pre­mium traf­fic, not just be­cause a di­rect route such as this com­mands a higher price for the ex­tra con­ve­nience, but be­cause the air­line has omit­ted econ­omy seat­ing al­to­gether, and fit­ted the A350-900ULR with just pre­mium econ­omy and busi­ness class seats.

Linked with this is a re­view of one of Plaza Pre­mium’s new lounges – the Plaza Pre­mium First – which is lo­cated only a few me­tres from one of its ex­ist­ing lounges at Hong Kong In­ter­na­tional Air­port, but which, for a higher price, is tar­geted at pas­sen­gers who don’t want to share a lounge with the hoi pol­loi and are will­ing to pay ad­di­tion­ally for pre­mium-brand drinks at the bar. And the theme con­tin­ues as we in­ves­ti­gate the phe­nom­e­non that is the Crazy Rich Asians film, look­ing at the lo­ca­tions used in Sin­ga­pore for film­ing, and also how to live the lifestyle if you find your­self sub­ject to a wind­fall, or per­haps just very for­tu­nate in the per­son you choose to marry.

In case you think we have let the sea­son go to our heads, rest as­sured that other fea­tures cover all bud­gets, and we are cur­rently plan­ning fea­tures on af­ford­able ho­tel brands world­wide, and an­other on the cur­rent state of play of low-cost car­ri­ers in Asia. Un­til next year, have some happy trav­el­ling.

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