CQIn­dus­try ad­ver­tis­ing fea­ture with Mather­son Crane Hire

HOW THIS FAM­ILY-OWNED CRANE HIRE COM­PANY HAS EARNED ITS SUC­CESSES

Central Telegraph - - CQ INDUSTRY -

WHEN Neil and Beth Mather­son started Mather­son Crane Hire with one crane in 1980, they never dreamed it would grow ten­fold and still be thriv­ing af­ter one of Glad­stone’s most chal­leng­ing down­turns.

Mather­son Crane Hire still op­er­ates by the same ethos it had dur­ing its mod­est, hum­ble be­gin­nings as a fam­ily-owned op­er­a­tion ded­i­cated to its cus­tomers.

Now owned by Neil and Beth’s son Wayne Mather­son, the com­pany has ex­pe­ri­enced some of the high­est of highs and chal­leng­ing lows the Cen­tral Queens­land in­dus­try sec­tor has to of­fer.

Wayne said it was im­por­tant for the busi­ness to stay loyal to its long-term cus­tomers in Glad­stone who sup­ported the busi­ness when it first be­gan.

“Dad was a man who loved what he did. He wanted to pro­vide a good life for his fam­ily,” Wayne said.

“He loved the cranes and was proud of what he achieved.

“The busi­ness’s core value has never changed, the num­ber one pri­or­ity is still cus­tomer ser­vice.”

Mather­son Crane Hire’s clients range from ma­jor in­dus­trial com­pa­nies to light com­mer­cial and con­struc­tion com­pa­nies.

Now with 17 em­ploy­ees and 10 cranes, Wayne said the busi­ness had en­joyed or­ganic growth which al­lowed it to re­main fo­cused on its long-term cus­tomer base dur­ing the boom years of 2010-13.

“Dur­ing the time of the boom a lot of peo­ple made the mis­take of dis­ap­pear­ing into those big, bright lights and for­get­ting about the lo­cal cus­tomers,” he said.

“We’ve al­ways kept enough of our core fleet so we could still ser­vice our long-term cus­tomer base.”

The sta­ble work­force and loyal cus­tomers dur­ing the past few years have given the busi­ness time to nur­ture its work­force cul­ture as a fam­ily-friendly en­vi­ron­ment.

“My job is made easy by the peo­ple I work with. I’m al­ways very ap­pre­cia­tive of my man­age­ment team, work­force and our cus­tomers,” Wayne said.

Mather­son Crane Hire is proud to be a ma­jor spon­sor of the Mount Lar­com Show and cham­pion moun­tain bike rider Michael Eng­land, plus many other lo­cal sport­ing and com­mu­nity groups.

Photo: Con­trib­uted

BIG CHANGES: Mather­son Crane Hire has been in busi­ness in Glad­stone since 1980.

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