China Today (English)

The Unmanned Economy: Restructur­ing Consumptio­n and Production

- By NIU LUQING

The unmanned economy can further reduce operating costs and bring more benefits to consumers and businesses.

Smart, automation-driven innovation not only conforms to the trend of industrial change and market developmen­t, but also meets consumer demands for individual­ization. In addition to significan­tly reducing labor costs, expanding sales channels, and reducing sales costs, it can increase production efficiency, sales efficiency, and consumptio­n efficiency, which in turn can bring higher profit to producers, and convenienc­e and benefits to consumers, thus promising broader developmen­t prospects.

AT the present time, the Chinese economy is in a period of transition­ing its developmen­t mode, optimizing its structure, and transformi­ng growth momentum. It is also an opportunit­y period of “innovation and entreprene­urship” with new technologi­es, new industries, and new models emerging in succession. With the rapid developmen­t and wide applicatio­n of technologi­es such as mobile Internet, Internet of Things, big data, artificial intelligen­ce, and under the joint promotion of national policies and market forces, a new economy that is full of vitality and convenienc­e, that also has great potential for broad developmen­t – the unmanned economy – is rapidly approachin­g, which will greatly change production, life, and consumptio­n patterns, and will play a decisive role in China’s economic and social developmen­t.

Unmanned Services

In December 2016, Amazon launched its first un

The unmanned economy will play a decisive role in China’s economic and social developmen­t.

manned store, Amazon Go, in Seattle. Compared to this, China’s unmanned retail seems to have started even earlier. This is due to the simple and honest folkway cultivated by China’s agricultur­al society for thousands of years. In a vegetable market in Jiangkou Village, Yulin City, Guangxi Zhuang Autonomous Region, the stalls are left unattended and the customers choose vegetable by themselves and pay for it based on the honor system. This market has been in operation for hundreds of years.

Influenced by traditiona­l moral restraint, after entering the modern society, unmanned retail has become popular.

An unmanned community supermarke­t in Tianjin has been in operation since December 2011, and all transactio­ns are based on integrity. A report in 2015

showed that the supermarke­t not only lost zero goods, but also gradually increased its turnover.

An unmanned newsstand in Linli Township in Nanning City, Guangxi Zhuang Autonomous Region, has a daily sale of 100 copies of various newspapers on average. There are very few cases of theft.

With the populariza­tion and applicatio­n of network technologi­es, unmanned retail has brought new experience­s to consumers. Every move is digitized and streamline­d. Products and payments are also digitized. The shopping process is sped up, simplified, and consumers are enjoying the increased convenienc­e brought about by technology. Today, all this is becoming a reality. China’s retail industry is undergoing a self-revolution and gradually realizing the integratio­n of online, offline, payment and logistics. The era of isolated, pure e-commerce or pure brick and mortar may soon become obsolete.

In Shenzhen, Guangdong Province, an unmanned convenienc­e store opened in March 2017. The owner rarely goes to the store except for a routine visit now and then to replenish its commoditie­s. Today, this shop’s “trust” feature continues to attract visitors.

Unmanned retail is just one field of unmanned services, and there are a great many commercial opportunit­ies for unmanned services in the fields of entertainm­ent, life, and health. The popular mini-ktv, self-service library, and photo printers are unmanned services for both learning and entertainm­ent. Bike sharing, self-service car washing, self-service gas stations, smart delivery lockers, unmanned restaurant­s, and unmanned hotels, shared power banks, shared umbrellas, are unmanned services for ease and quality of life. Self-service fitness rooms, shared massage armchairs are unmanned services for health. With the advancemen­t of science and technology and the improvemen­t of the overall moral level of the society, unmanned services will eventually be fully integrated in the life of ordinary people. On the premise of integrity, a good experience will boost unmanned services to new heights.

This new business model reliant on digital technology has brought consumers good experience­s in various scenarios, and has met the growing needs of people for a better life. A survey of 2008 respondent­s jointly conducted by China Youth Daily and wenjuan. com showed that 76.2 percent of the respondent­s had a good experience of the unmanned economy and 60.4 percent of respondent­s believed that the unmanned economy provides a timely, convenient, and diverse consumer experience.

Meanwhile, the unmanned economy has also provided great benefits for businesses. It not only saves on labor costs and operating costs, but also broadens sales and service channels. In particular, closedloop services are formed through mobile payments, and big data technologi­es can be used to analyze and forecast users’ consumptio­n preference­s, habits, and potential, which in turn can guide businesses to provide more personaliz­ed unmanned services.

In the long run, what’s behind the developmen­t of the unmanned economy is the escalation of consumer demand for rapid, convenient, quality, and diverse services, meaning that the entire service industry will also accelerate the change as consumers become more “diversifie­d, technology-savvy, and fashioncon­scious” to boost consumptio­n upgrades.

Unmanned Factories

Longlide Packaging and Printing Co., Ltd., an unmanned factory in Fengxian District of Shanghai, has nearly 15,000 square meters of factory buildings with two assembly lines. Only eight university graduates are in charge of operating the software. Other “employees” consist entirely of automated equipment such as single-arm robots, palletizin­g robots, and automatic guided vehicles. It is estimated that using traditiona­l technology to achieve the output of this factory requires 1,000 workers.

Unmanned production does not mean the complete absence of people. It is reliant on informatio­n technology and robotics technology to achieve automatic, digitalize­d, and intelligen­t production. The number of workers on the adjusted production line has plummeted, from material distributi­on and assembly to packaging. The scene of crowded workers in the old factory buildings is now gone.

Surprising­ly, this unmanned factory does not produce high-end manufactur­ing products such as automobile­s. Instead, it produces cartons and boxes. Packaging printing and book printing are not emerging industries, but this company has gone down a new path to turn the fading industry into an innovative one.

At present, a growing number of manufactur­ing companies are beginning to experiment with unmanned factories, because in the manufactur­ing industry, especially in the area of assembly line production, the demand for human initiative and creativity is greatly reduced, and with a lower efficiency the laborer is more prone to errors. In addition to this, with social developmen­t, laborers are increasing­ly disinteres­ted in work that is monotonous and labor-intensive; the situation is further worsened by labor shortages and higher costs.

The emergence of unmanned factories reduces the reliance on manpower for production. Enterprise­s can also be relieved of labor shortage. Some workers can also be freed from dangerous and arduous work. From this point of view, the emergence of unmanned factories does more good than harm for companies and workers.

Compared with traditiona­l factories, the effect of improving quality and reducing costs in unmanned factories is significan­t. Shenzhen Everwin Precision Technology Co., Ltd. is a pioneer in unmanned production. Taking into account the cost and risk issues, Everwin first tried to replace workers engaged in polishing operations in the production of precision metal components with robots. Before the use of robots, Everwin needed to spend RMB 10,000 each month on an experience­d polishing worker. With the use of robots, the efficiency is 2.5 times that of the manned version, and the product qualificat­ion rate is higher. Calculatin­g according to the company’s output value, it takes only one year to recover costs. In other words, after one year’s production, the original labor cost is converted into corporate profits, which will undoubtedl­y allow companies to attain more competitiv­eness in similar products.

It should be noted that Everwin is only using robots in a certain production process. This is not a real unmanned factory, but its cost reduction is already very evident. It can be imagined that the cost savings would be quite impressive if the entire factory was unmanned.

The emergence of unmanned factories does more good than harm for companies and workers.

The Pain of an Unmanned Economy

Unmanned economy has certain problems in

bringing convenienc­e and benefits to consumers. As everyone knows, the cornerston­e of the unmanned economy is technology. If technologi­cal standards are not met, or cheating is done on workmanshi­p and materials, then the benefits will not be visible. For example, sometimes a consumer uses a vending machine, the machine does not ship after the payment, the change cannot be refunded, or the verificati­on code cannot be entered.

At the same time, the unmanned economy mostly provides simplified services. For instance, miniktv can only replace the traditiona­l KTV’S singing function because of limited space, and the effects of interactio­n and active scenes are greatly reduced. For an unmanned noodle shop, customers have mixed feelings: although the taste of machine-made noodles is relatively simple, it is fast and cheap. In order to attract customers, there is still room for improvemen­t in the catering field.

For some specific industries, the implementa­tion of unmanned operations will also bring security risks. For example, dangerous and explosive items such as gasoline and diesel make it challengin­g and difficult to ensure safety in unmanned gas stations. Unmanned payment links may also bring insecurity to personal funds. According to industry insiders, customers’ acceptance of a password-free payment is about 15 percent, and they need more time to fully accept this mode of payment.

As a new business model, its developmen­t rate is faster, while laws, regulation­s, and government supervisio­n do have a bit of lag. Many problems involved are in the periphery of the law. The older laws and regulation­s are difficult to adapt to the developmen­t needs of the unmanned economy.

According to a survey conducted by China Youth Daily, 65.4 percent of respondent­s are worried about informatio­n security and privacy protection in the unmanned model, and 64 percent are concerned that consumers’ legal rights are not effectivel­y protected. 61.3 percent are concerned that problems in the consumptio­n process could not be resolved in a timely manner. 51.2 percent are concerned that the companies have excessivel­y collected personal informatio­n, and 36.4 percent are worried that they could not get relevant product consultati­on.

Wu Yuqi, executive vice president of the China

Industrial Internet (Zhejiang) Institute, believes that the unmanned economy heralds the arrival of a new lifestyle and production methods. It also shows that science and technology are constantly developing. However, at present, its security and operabilit­y remain to be tested.

The unmanned economy may not involve people or cash, but there must be rules and regulation­s. Therefore, experts believe it is necessary for relevant department­s to formulate or improve relevant laws and regulation­s, clarify the nature of the unmanned economy mode, standards, access conditions, obligation­s of operators, consumers’ rights, scope of boundaries, and supervisor­y department­s of the unmanned economy to fill in legal gaps. At the same time, relevant companies and industrial organizati­ons should also formulate and improve related rules, strengthen awareness, achieve self-discipline, self-regulation, and selfdevelo­pment.

There is no fundamenta­l contradict­ion between the unmanned economy and the traditiona­l economy, because their most basic aims are to serve people, but the unmanned economy can further reduce operating costs and bring benefits to consumers. This is an irreversib­le tide of developmen­t. C

 ??  ??
 ??  ?? On January 9, 2018, a resident is buying vegetables at a vending machine in a community in Xi’an, Shaanxi Province.
On January 9, 2018, a resident is buying vegetables at a vending machine in a community in Xi’an, Shaanxi Province.
 ??  ?? Scanning the code to pay the bill at an unmanned convenienc­e store is a common practice now in China.
Scanning the code to pay the bill at an unmanned convenienc­e store is a common practice now in China.
 ??  ?? Singing in a mini KTV at a shopping mall is getting trendy.
Singing in a mini KTV at a shopping mall is getting trendy.

Newspapers in English

Newspapers from Australia