Jim Suther­land on the im­por­tance of start­ing with scrib­bles

Computer Arts - - Project Diary -

All our work starts as scrib­bles, sketches and thoughts caught in the mo­ment, of­ten on a plane or train, and then de­vel­ops through dis­cus­sion and ex­per­i­men­ta­tion. For Start-rite, we made a num­ber of early sketches that didn’t go any­where, in­clud­ing ones of var­i­ous an­i­mals wear­ing shoes and mak­ing noises. I love this idea but it didn’t go very far... yet.

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