Making the cover
So the age-old question: how does a magazine covering graphic design present itself to the design community? Is pure, unfussy minimalism the best way to showcase the work? Or is a design magazine obligated to get involved and present itself with the spirit of the times?
It’s a question we wrestle with frequently, and in truth, we’re no closer to answering it. Certainly, this issue’s focus on design trends (itself, a wonderfully controversial and nebulous subject matter) left us pondering how best to communicate the rich content on offer.
If we wanted to be absolutely cutting edge, we’d have probably taken all the images off, created a custom font and typed the full catalogue of current trends black-on-black, and upside down.
Minimal, obtuse and daring certainly makes for eye-catching design. Do readers need to read the coverlines or would they rather feel the experience? It’s impossible to know for sure, but as a newsstand publication we’re bound to make concessions to traditional newsstand principles (unless we’re feeling particularly frisky) and the final cover arrived pretty much finished in the first draft: a brutally edited handful of key images form the dozens on offer that somehow summarised the prevalent mood of simple, elegant simplicity.
Above and below: The feature itself was informed by the cover design... despite the abundance of assets available, our editorial objective was to display trends with just key, clear examples.
Top: The mood and look of the cover was very much inspired by the superb Computer Art Collections covers designed by Luke O’ Neill. Simple geometric shapes and colours.