The soccer star is cementing his status as a male beauty icon with the launch of his men’s grooming line, House 99
HAIRSPO + SKINSPO
‘Grooming is not only about how you look, but how you feel. It’s about trying new things and shaping your next look. I created House 99 to give people the inspiration and the right products to try out something different.’
THE BRAND-NAME GAME
‘1999 was a critical year for me. A lot changed! I got married, Manchester United won three major championships, and my son, Brooklyn, was born.’
‘I start with a shower, then I use a cleanser, moisturiser and eye balm. My grooming routine takes less than 10 minutes – a bit quicker than my wife’s!’
‘I like to switch things up, and that experimental spirit has become a part of my daily life. I question some of my past style choices, but I have no regrets – they shaped me. When I go to the barber now, they expect me to ask for a new look.’
BECKS PROBABLY LOOKS THIS GOOD SANS ANY MORNING ROUTINE...