Review finds goatmeat industry doing well
Australia’s goatmeat export industry is poised to deliver $270 million annually as it fortifies existing supply bases and secures new markets, a study has found.
A mid-term review of Goat Industry Council of Australia’s fiveyear strategic plan, which was published in 2015, confirmed the nation was one of the world’s biggest goatmeat exporters.
The findings show Australia exported 28,426 tonnes shipped weight last year, valued at $257 million.
GICA president John Falkenhagen said research and development investment had ensured the strategic plan’s key targets had been achieved or were set to be realised by 2020, possibly injecting $13 million a year into the industry.
“Within the current goatmeat and livestock industry strategic plan, the vision is to secure the industry’s future as an innovative, profitable and resilient world leader in goat production,” Mr Falkenhagen said.
“We are now halfway through the plan’s time frame and the midterm review has been completed by GICA and MLA, concluding the industry is overwhelmingly making good progress.
“The plan identified several KPIs and critical success factors to enable the industry to grow and prosper.
“A feasibility study into opportunities to encourage goatmeat consumption in Australia has been completed and identified that value-adding could create more demand and potentially generate $13 million for the industry annually.”
Key areas including improving on-farm productivity and profitability, processing productivity, market growth and leadership culture.
One “critical success factor” in the plan was to stabilise the supply base, with the industry on-track to achieve productivity growth above baseline levels of 0.5 per cent by 2020.
Meat and Livestock Australia goat industry project manager Julie Petty said the trade was pushing forward with investments to meet the targets and R&D investment to “drive practice change and deliver measurable impact”.