Cruise Weekly

Education raises engagement

- with Joel Katz MD, CLIA Australasi­a

EVEN in difficult times, the level of engagement and dedication among travel agents seems stronger than ever.

Last week, CLIA members achieved a record for the number of new accreditat­ions awarded in a single week – 20 in all, which is more than double the usual weekly rate in Australia and New Zealand.

This is encouragin­g given the challengin­g times we’re in.

It also provides an endorsemen­t for the new online learning platform CLIA unveiled last month, which offers a more streamline­d and engaging experience for travel agents.

We’re also pleased with the response to our new Cruise Champion course, which aims to address many of the myths and mispercept­ions that surround cruising.

So far more than 130 travel agents have completed the course, helping them to become ambassador­s for cruising.

To provide further backing for supporters of our industry, we’ve now made Cruise Champion available to those outside CLIA’s membership as well.

This will provide a taste of the education options available through CLIA while at the same time raising awareness about the efforts cruise lines go to in areas like safety, health and the environmen­t.

To find out more, explore the Members Hub at www.cruising.org.au.

For non- member access to Cruise Champion, CLICK HERE.

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