A Lasting Relationship
SYBARITE has been working with SKP for seven years and has seen the brand grow into one of the world’s most successful department stores, second only to Harrods. The British firm is responsible for inventing the branding and creating the architectural vocabulary synonymous with SKP across all stores. The SKP curve is what links all of the buildings but it has subtly evolved with each new store. It is important that the customer reads this SKP language from the outset as it is part of the heritage that SYBARITE has created for SKP and it sets the expectation immediately.