Deniliquin Pastoral Times

Moama Lights shine in awards

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Murray River Council’s Moama Lights has been named winner of the ‘Economic Developmen­t Initiative­s - Regions Under 15,000 Residents’ category at this year’s Economic Developmen­t Awards for Excellence.

The category winners were announced at the virtual National Economic Developmen­t Conference (NEDC21) between 13-15 October.

This year’s awards are celebratin­g organisati­ons and individual­s who have demonstrat­ed leadership and excellence throughout the ongoing challenges of COVID.

Moama Lights was recognised for its achievemen­ts in stimulatin­g economic developmen­t in the local area.

Murray River Council mayor, Chris Bilkey said the award is a fantastic achievemen­t for council and a nod to the hard work of council staff, partners and local volunteers. “Some six months in the making, our staff presented this spectacula­r event which not only shone a light on our beautiful bush setting, but also shone a light on the story of our twin towns.”

“And with the assistance of a dedicated volunteer base during the event period, we were able to present a new event experience for locals and visitors whilst bringing some much-needed economic activity to our twin towns,” he said.

Running from 8-22 May 2021, the event saw over 15,000 tickets registered with visitation from all states and territorie­s across Australia.

An immersive sound and light trail showcasing the story of Echuca Moama, the event featured light installati­ons and projection­s at Moama’s Horseshoe Lagoon, including theatrical fog, strobe and cuttingedg­e moving light technology.

Three different themes including Echuca Moama indigenous culture, riverboat heritage and present-day life presented visitors and locals with a new and exciting worldclass experience.

Through a post-event survey that captured overnight stays, dining and shopping it is estimated that the economic impact of Moama Lights on the Echuca Moama region is more than $7,882,635.

Cr Bilkey said the outcomes from the event have been nothing but positive.

“The feedback and the figures really do demonstrat­e what an enormous success this event was.”

“It focused on our existing strengths, such as the beautiful bush settings, whilst delivering exciting opportunit­ies to offer new experience­s for locals and drive visitation to our local area.”

“This really was a job well-done by all of our team and we are so excited to take out the win,” he said.

Murray River Council was up against Dubbo Regional Council and Greater Whitsunday Alliance in the highly competitiv­e awards category.

Council is now in the initial stages of preparing for the Moama Lights event in 2022.

 ?? ?? ■ Part of the Moama Lights show on the Murray River.
■ Part of the Moama Lights show on the Murray River.

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