THE JOCKSTRAP

The fact that the jockstrap was invented in America is probably the last thing on your mind when you’re wearing one or getting fucked in one.

Launched in 1874 by Chicago sports company, Sharp & Smith, the jockstrap was originally designed to help bicycle-riding messengers avoid ball-crushing catastrophes in the course of their daily errands.

Today the garment is technically used to “support the male genitalia during cycling, contact sports or other vigorous activity”. But you could also say that Instagram is, technically, an app for sharing artful photos online, not nudes in DMs. Technically.

In gay land, the jockstrap has become a mainstay of fetish, underwear and dance parties the world over. Thank you for your contribution to our community, America. Our butts couldn’t look this good without you.