MASTRIONI

Bri­tain’s hottest new un­der­wear brand launches Down Un­der.

DNA Magazine - - CONTENT -

MASTRIONI is a new, award-win­ning men’s un­der­wear brand from Lon­don and is about to launch an Aussie flag­ship store on Ox­ford Street, Syd­ney. Shop­pers will find the hot new Sil­ver Pan­ther and Bronze Pan­ther col­lec­tions, which have been caus­ing a storm among so­cial me­dia in­flu­encers on YouTube, Face­book, In­sta­gram and Twit­ter.

Models Seth Hol­brook (@seff­breezy), Daniel James (@mod­elpg) and Kevin Smith (@ koop_loop) and oth­ers have taken to In­sta­gram to post snaps of them­selves wear­ing Mastrioni briefs. YouTube stars Frankie Rossi, Troy Pes and Zan­der Hodgson have filmed spe­cial col­lab­o­ra­tions with the brand.

The Sil­ver Pan­ther col­lec­tion stands out on the waist with the sub­tle sheen of its sil­ver waist­band dis­play­ing the Mastrioni em­blem. The col­lec­tion fea­tures trunks and briefs in a num­ber of vi­brant, cool colours (in­clud­ing black, white, ice blue, frosted pink and lime green). For a sleek look, opt for the sil­ver waist­band in black trunks. For a more vi­brant look, try the lime green briefs. The fab­rics are spe­cially cho­sen and crafted for a flat­ter­ing shape and ul­ti­mate com­fort and fresh­ness. There’s also a ver­sion with a bronze waist­band, in­spired by the gods.

Cre­ated in Lon­don, Mastrioni is a British brand but with an Ital­ian in­flu­ence. Their de­sign phi­los­o­phy is to use high-qual­ity fab­rics and in­te­grate clean, mod­ern lines with time­less sil­hou­ettes to com­pose sen­sual, com­fort­able gar­ments.

The brand won the Best New De­signer Un­der­wear award at the Lux Global Ex­cel­lence Awards, and the pieces are now avail­able in flag­ship stores, part­ner bou­tiques and depart­ment stores.

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