Play­erUn­known’s Bat­tle­grounds’


snow­balling suc­cess in Ja­pan can be mea­sured in square feet at TGS; this year, the game’s booth spanned one side of the Makuhari, with space for 100 play­ers to play LAN matches in situ. ( Fort­nite’s pres­ence, by con­trast, was lim­ited to two TV screens nes­tled in­side Sony’s booth; Epic’s game is yet to repli­cate its western suc­cess in Ja­pan). It was in­dica­tive of a re­dou­bled push to pop­u­larise es­ports in Ja­pan, fur­ther ev­i­denced by the in­tro­duc­tion of a ded­i­cated es­ports stage at the event, with seat­ing for 600 spec­ta­tors, or­gan­ised by the newly formed Ja­pan Es­ports Union and spon­sored by Sony. The ea­ger­ness to turn just about any com­pet­i­tive game into a mar­ketable spec­ta­cle was made clear in the brand­ing of Puy­oPuyo

Es­ports, due for re­lease for Nin­tendo Switch this Oc­to­ber.

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