With a background in sales that started at the age of 14, Tara Torkkola always knew she wanted to work in real estate. She made the commitment 10 years ago when she first moved to Byron Bay and hasn’t looked back.
“I spent a year talking to Chris and doing research,” she explains. “I started out in hard-core prospecting, all day, every day. I feel like I started with the hardest part, but it paid off.”
Tara soon moved from sales assistant to sales agent and, with impressive figures to her name, the impending arrival of her first child three years ago saw her decide it was time to bring in help.
Tara now leads a team of two others, with Sally Green looking after client care and Lilly Jones working part-time on the ‘backend’ tasks of systems and social media.
“We would pass the baby around while prospecting. It was all about multitasking and the work was being done.”
“I think when I reached a GCI of $500,000 to $600,000 I felt I couldn’t manage any more on my own,” Tara explains. “It was just before my first baby and it was a huge risk to make such an investment at that time; but it was the push I needed, and I’ve had my three best years ever as a result.”
Tara says her team members are not just colleagues but also part of her family. “I have responsibility for their welfare, but they also feel that for me. I trust them. They are the type of people you welcome into your home.”
Ten months ago, Tara had her second child, and notes in the immediate weeks afterwards the crew rallied around her, working from her home.
“We would pass the baby around while prospecting. It was all about multi-tasking and the work was being done.”
Tara says her leadership style is one of example. “I want everyone to own their role. They’re making decisions on my behalf and when they start making the wrong ones, that’s when I’ll look at getting involved.”