THE FIRST LADIES OF FIRST NATIONAL
IN THE SOUGHT-AFTER REGIONAL destination of Byron Bay, First National Real Estate has carved out an outstanding reputation. Over three decades it has grown to become not just the leading agency in the region, but First National's leading agency in Austral
When First National Byron Bay principal and director Chris Hanley speaks of his agency, he talks in terms of the “likeable people” who make up his team.
“Basically, they’re just good people who happen to be real estate agents,” he reflects.
“We have four women who have made a huge contribution to us being named the top sales office of the 430-plus offices in the First National Network for the second year running,” Chris says. “That’s no small achievement for little old Byron Bay.”
Chris makes it sound simple, but this is a hand-picked team put carefully through their paces. Before becoming a sales agent each is required to prove their mettle, notching up months of prospecting calls and swatting up on the best practices in the business.
He likens it to learning a sport, where you have to build up the required callouses in order to become proficient. “They need to get used to the industry, the rejection and people who say no, and that takes a while,” he says. The result is a passionate group of real estate 'athletes' who are committed to playing the 'long game'.
The average time people work at First National Byron Bay is over a decade, and among them is a group of highly experienced, highly successful women, each leading their own team.