NIC LUCAS DIRECTOR, SCALEDX AND CO-FOUNDER, KEWLIFY
Where are you from originally and where do you call home now? I’m from Sydney; I moved around a lot and then settled back by the beach in Sydney. Who or what inspires you at the moment? My wife inspires me. After a health scare, she took up natural bodybuilding and has now competed at a world championship event. Her determination is epic. What’s the most important project you are working on right now? I’ve just launched a nutritional supplement, education and training company called Kewlify. It’s the most audacious project I’ve worked on and I’m loving it. Trend to watch in the industry? Omnichannel behavioural remarketing. In other words, tailored marketing messages delivered across multiple devices as triggered by consumer behaviours. Incredibly cool marketing. Favourite quote or words to live by? When an honest person who is mistaken hears the truth, they either cease to be mistaken or cease to be honest. SIMONE FILES CO-FOUNDER AND PRINCIPAL, BLACKBIRD AND FINCH
Where are you from originally and where do you call home now? I’m a born and bred Queenslander. I spent 25 years in Brisbane but moved to Toowoomba in 2004, so I see myself as a local Toowoomba girl now. Who or what inspires you at the moment? My family inspire me. Starting a new agency means spending considerably less time with them until we are established in the market, so I treasure the time I do get to spend with them and it pushes me to keep going. What’s the most important project you are working on right now? Building our six-month-old boutique agency and writing my book. Trend to watch in the industry? Niche agencies will be the trend to watch. Kyle Golding from The Golding Group predicts in business “success will come from further focusing on smaller, very specific audiences”. I can see this being adopted in real estate. Favourite quote or words to live by? I have two: the one that I have been saying for years is ‘Any decision is better than no decision at all,’ but my new one is ‘prolific beats perfect’. DEBBIE PALMER MANAGING DIRECTOR, PPM GROUP
Where are you from originally and where do you call home now? Originally, I’m from Brisbane. I was fortunate to have experienced a threeyear journey overseas at a young age and fell into property management in London. Home now is the Gold Coast; I just love the weather and casual, laidback lifestyle. Who or what inspires you at the moment? As clichéd as it sounds, everyone I come in contact with inspires me. It could be a friend, kids, clients, principals, property managers, coaches or trainers. Everyone has a story, a message, a triumph or a struggle that inspires me every week. What’s the most important project you are working on right now? My list is always endless and forever growing. I’m probably a year behind in my business development goals as I think too big and expect too much of myself. The most important project I’m working on at the moment is the rebranding of my national company, the PPM Group. Trend to watch in the industry? Disruption and change! Many think change is a buzzword, but it’s happening at such a rapid rate on every level. There’s going to come a day (it’s happening now) where we have a real ‘Uber’ disruption… We need to understand, embrace and prepare for the change now. Favourite quote or words to live by? Whatever we focus on will become our idea of reality. If we want to achieve what we truly want we must direct our focus and look for opportunities every day.
SANDRA LARKIN BUSINESS COACH AND MENTOR Where are you from originally and where do you call home now? I’m originally from North Queensland, from a large Italian/Maltese family in the sugarcane industry. ‘You can take the girl out of the country, but you can’t take the country out of the girl,’ I always say. Now living in the vibrant, trendy James St of Brisbane. Who or what inspires you at the moment? The people I mentor inspire me when I see their vulnerability and conviction to make change in their lives, and the authenticity that comes with it inspires me to keep doing what I do. What’s the most important project you are working on right now? I’m speaking at the First National Property Management Conference in Sydney soon and very excited about sharing my message ‘Sustaining Health & Wellbeing in Property Management’ to an industry that so needs it. The message is all about having a better relationship with stress in our lives as it’s always going to be there! Trend to watch in the industry? I’m doing a lot around Emotional Intelligence at the moment and believe that the trend for organisations in the future will be to increase the EQ levels in their businesses. The current EQ levels are decreasing and we need to start working a higher percentage on the people over the business to see better culture, higher staff retention and increased performance. Emotions drive people and people drive performance. Favourite quote or words to live by? Well, it is more of a prayer than a quote, but many people live by it as a quote… American theologian Reinhold Niebuhr. ‘God, grant me the serenity to accept the things I cannot change, the courage to change the things I can, and the wisdom to know the difference.’