@REALTY TACKLES RENT ROLL MANAGEMENT
Rent roll ownership is now one of the leading reasons agents are signing up to @realty, according to Director JJ Taylor. Speaking to Elite Agent, Mr Taylor says rent rolls are an untapped asset for agents operating under a franchise model, which retains ownership if the agent leaves the company or transfers elsewhere.
"Our agents have complete ownership of their rent rolls – they can hold on to them if they leave or can sell all or part of their list at any time to generate additional income as required," he said.
Perth-based @realty agent Phil Taylor says some agents incorrectly assume owning and managing a rent roll is costly and time-consuming.
"Under the @realty model, which allows agents to work independently with the support of a national business, I pay $275 per month for full-time administrative support," he said.
The agency handles payments and maintenance requests, leaving the management of the property, including inspections, to the agent or property manager.
"It's a popular option because agents can use it to supplement their sales activity. It's really about maximising income from all streams,” said Mr Taylor.