ELLE (Australia)

HOW TO CREATE A FAIL-SAFE PLAN A

- WITH JAMIE BLAKEY, FOUNDER OF ONE BY ONE TEASPOON

The way I see it, plan A is plan awesome, and plan B is plan boring. I don’t believe in plan B because it will always become the plan A. You have to believe that the world isn’t against you, otherwise all the “what ifs” end up being the only focus. Plan A needs to be easygoing and flexible, able to adapt to any challenges that may come up along the way. To me, these challenges are “the world” testing you, seeing if you’ve got the guts. You have to believe that when something isn’t working out, that’s part of your plan A – it’s all actually meant to be happening.

When you’re not the only person involved in the plan, you should constantly remind yourself that no collaborat­ion ever works if it’s one-sided, so you have to be willing to give as good as you get (sometimes better). Patience is also important: amazing things don’t happen overnight. You have to be willing to roll up your sleeves and get dirty when you need to. This is all part of the process – an initiation to prove you’re serious and that you’re going to take committed action until you succeed.

I also think you have to have fun along with the way. This has been a big mantra of mine while building One By One Teaspoon from the ground up. We’re not here for long, so what’s the point if we’re not enjoying it while we’re here?

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