The formula for perfectly (heat) styled hair.
YOU DON’T HAVE TO EXCEL at maths to know healthy strands come down to a basic formula: how often you use styling tools multiplied by how hot the tool is, divided by the square root of pi. Or something like that.
Thankfully ghd is taking the thinking out of it with their latest technology found in the just-launched Platinum+ straightener. The plates feature a clever new infinity sensor, which measures the temperature 250 times per second, ensuring it remains at 185 degrees Celsius. Extensive research shows that no matter your hair type or thickness, 185 degrees is the sweet spot for fast smoothing without sizzling. “You get ultimate shine and longevity, but without any damage,” says Dr Tim Moore, ghd’s vice president of smart devices.