FIERCE, FABULOUS, MULTI-FACETED: CALVIN KLEIN’S NEW FRAGRANCE SUMS UP THE NEW FEMININITY
The 2018 woman is woke, empowered and dynamic: we want a scent that represents our new mindset and strong voice, that sums up our complexities and contrasts. Enter WOMEN by CALVIN KLEIN, a portrait of today’s woman: she lives by her own rules but is all about the sisterhood, she evolves and reinvents herself and isn’t afraid to speak out about her passions.
Developed under CALVIN KLEIN’S visionary chief creative officer Raf Simons and dreamt up by parfumers Annick Menardo and Honorine Blanc, the rich woody floral weaves notes of delicate orange flower petals, fresh eucalyptus acorns and rich Alaskan cedarwood. Artist Anne Collier created the bottle’s motif of a female eye looking outwards to the world.
Summing up the spirit of the scent are brand ambassadors Lupita Nyong’o, Oscar-winning actress and humanitarian, and Golden Globe-winning actress Saoirse Ronan. They – just like the fragrance and the new guard at CALVIN KLEIN – challenge traditions and refuse to conform. And their ethos speaks to us, a new breed of modern Women. Hear us roar.
WOMEN, from $100 for 50ml EDP, CALVIN KLEIN, on Myer and David Jones counters from September 30
“EARTHA KITT AND KATHARINE HEPBURN DIDN’T ACCEPT THE STATUS QUO. I AM DRAWN TO THEIR INTEGRITY… AND THEIR ABILITY TO CHANGE THE COURSE OF HISTORY” LUPITA NYONG’O ACTRESS & HUMANITARIAN