PLANT POWER
MEET CHANEL’S LATEST SKINCARE INNOVATION – A SUPERCHARGED BOTANICAL AND ANTIOXIDANT COMBO
The first line of defence against the elements — whether it be pollution, UV or blue light — is our epidermis, the outermost layer of skin. A young epidermis (lest we need reminding) is dense, thick and undergoes continuous regeneration, so cells are plump and youthful, operating at full speed. But as we age, things start to slow down, the epidermis becomes thinner and the cells become less active. But researchers at Chanel have discovered that the SNEV protein (short for Senescence Evasion Factor) acts like a cheerleader, boosting cellular activity and revving it back up to optimal function, which helps the epidermis look and act younger. To activate SNEV, the researchers have turned to the perennial plant solidago. “Chanel Research carried out a lot of tests to evaluate the efficacy of our exclusive solidago extract and found it stimulates the expression of SNEV in the cells,” says Armelle Souraud, Chanel’s director of scientific communication. “The solidago extract counteracts the effects of ageing by improving cellular vitality and restoring the density of the skin, so it improves the thickness of the epidermis by up to 54 per cent.” Featured in the brand’s new Sublimage L’essence Fondamentale, the solidago extract is perfect for night-time when skin is in repair mode, but the addition of vanilla planifolia provides additional potent antioxidant protection, reinforcing the epidermis so it can continue to protect against ageing elements all day long.