“The key to confidence is knowing yourself! ”

Moana started her business knowing that she has a natural talent for helping others feel comfortable.

She went to a Y Weekend years ago and was asked to contact three people who knew her well. They all said they felt ‘comfortable’ around her, that they ‘could trust her’ and that ‘she didn’t judge them at all’. These talents have shown themselves to be vital to the success of her business. They are also the characteristics of someone who understands her own feminessence.

Moana drew on her years of experience in the legal industry and was an early adopter of technology, so she was able to structure her business in a practical way. She then added a Diploma in Beauty Therapy from the Australian Institute of Applied Science.

This led to her start in the global skincare business, where she progressed successfully through the ranks by building, encouraging and supporting a team.

She then qualified at the Academy of Professional Image as a Colour and Image Consultant.

A life-changing surgery forced her to rethink her own purpose and goals, and she decided she needed to help women both on the inside as well as the outside. She knew what to do and took her Diploma in Life Coaching. She then changed her company name to B Styled for Life.

‘I want women to really get to know themselves and be in control of their own style and life. I want them to be ready for life and whatever challenges life brings. Knowing your own true colours and what styles suit your body shape and knowing what your passions are, what your purpose is and what you like and do not like, is powerful. The key to confidence is knowing yourself’, Moana explains.

And the impetus for starting her business? Moana had reached a point in 2006 when she realised she was fitting into a man’s world, not embracing herself and her abilities as a woman. She was working with her husband setting up an office for their hydraulics business while also working long hours in a lawyer’s office. She was organising the children’s after-school activities and then coming home and doing bookwork in the evenings. It worked for a while and was financially rewarding, but she realised it was not fulfilling her interests, which were clothes, fashion, beauty and making women feel good about themselves.