Frankie

i love my shop

JANE WEI RUNS POOCH-FRIENDLY HAIR SALON A LOFT STORY IN SYDNEY’S INNER-WEST.

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Where is it? 36 Lennox Street, Newtown, Sydney.

Describe A Loft Story in a sentence. A multi-functional, urban jungle creative space combining hairdressi­ng, artist workshops and live music performanc­es.

What goes on there? Tuesday to Saturday, we’re a busy hair salon doing a lot of fashion colour and hair transforma­tions! People travel from interstate to achieve their platinum hair dreams. On Sunday and Monday, we hire out the space for press launches, photoshoot­s and art exhibition­s. We’ve even had pop-up cafés in summertime, and we’re currently hosting some intimate live concerts.

How did the idea come about? My dream has always been to deliver a unique hair salon experience from the moment the customer walks in till the moment they leave with incredible hair! I wanted people to relax into a special place, with amazing plants and transforma­tive energy. The concept has been evolving over time as people share ideas and collaborat­e. Tell us a bit about the space. I started with an empty old warehouse. Now, it’s a bright haven filled with beautiful greenery, collected antiques, cool music and amazing customers, plus my team of passionate hairdresse­rs. My favourite part is the plants; it’s so rewarding to see them growing every day. I’ve sourced everything from local markets, nurseries and suppliers, and even designed some of the furniture using recycled timber, with the help of a local carpenter!

Coolest thing that’s happened there so far? Our edible terrarium workshop with Katherine Sabbath was so much fun!

We hear the salon is dog-friendly? I love dogs, and have always wanted one of my own. It’s really nice to spend time with your pet while getting your hair done – the dogs usually just hang with their owners, other customers and the staff, which everyone enjoys. The dog-friendly Camperdown Park is across the road, too, which is a real bonus for the owners. We have an Instagram account specially for our dog visitors: @d ogsofaloft­story.

What is your best tip for top-notch hair care? Treat your hair like your skin – use salon profession­al products that suit your hair type. Get regular trims every six weeks, and sleep on a silk satin pillowcase to minimise frizz when you wake up!

What do you love about what you do? I feel very lucky that I’m able to bring all my passions together in my business, sharing other creative parts of me with my clients. I love seeing people leave with their hair dreams fulfilled; it’s great to see their confidence soaring right before my eyes!

Any plans for the future? To expand my team of hairdresse­rs, and start a Youtube channel to educate our clients with hair tutorials. I’d also really like to explore more collaborat­ions, photoshoot­s, workshops and gigs in the salon. I love showcasing our space and showing clients what the inner-west has to offer.

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