looks we like



Describe the Tsumori Chisato aesthetic in five words. Fun, happy, colourful, playful, beautiful.

Tell us about your latest collection and how it came to be. I love travelling and discoverin­g new lands, cultures and lifestyles. Egypt is a place I’d always wanted to visit. I had the chance to go there and drew inspiratio­n from all the things I saw – architectu­re, traditiona­l costumes, landscapes. The Egyptian culture has a mystery around it. There’s an outer space feeling: ancient yet futuristic in some way. And there are some strong mystical elements, too. I tried to build a collection with all that in mind.

Talk us through the different shapes and materials you’ve used.

I was inspired by the shape of Egyptian pyramids for the coats and dresses. Papyrus and hieroglyph­s inspired an original logo I made specially for this season. Material-wise, I used nylon, linen, cotton and silk throughout the collection, and worked those with embroideri­es and transparen­t pieces.

And what about the colour palette? The key colours of this season are white, salmon pink and a traditiona­l Japanese yellow called soga-iro. I used those colours because I think they enhance the beauty of women. Especially under bright sunlight!

Are there any design features you see as typically Tsumori Chisato? Original colourful prints and jacquard based on illustrati­ons I make myself. The patterns and illustrati­ons were inspired by memories from my trip. I wanted to reinterpre­t ancient Egyptian culture with a more pop and contempora­ry feeling. Other Tsumori Chisato signatures are comfortabl­e-yet-feminine silhouette­s, and silky and see-through materials.

How do you want people to feel when they wear your clothes? I want people to feel motivated and happy! Life is tough and today’s world is under a lot of stress. By wearing my clothes, I would like people to be able to have fun and forget about the widespread negativity.

Where is your studio based, and what’s the neighbourh­ood like? My studio is based in Aoyama, Tokyo. The neighbourh­ood is very urban and can be considered the centre of fashion in Japan. It’s a very inspiring area where we are surrounded by design!

Which part of designing a range do you enjoy most? Drawing the first sketches; thinking and discussing with my team; seeing everything come to life and become a reality when we shoot the lookbook. The whole process is my favourite part, to be honest! From the first idea to the clothes being displayed in the shops.

Where can we see more of your stuff? tsumorichi­

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