OFF MAR­KET SALES

Galston, Glenorie and Hills Rural News - - Community Contacts -

When it comes to sell­ing, there is one thing that nearly ev­ery home­owner will wish for: a quick and pain­less trans­ac­tion. The trend that is gain­ing pop­u­lar­ity with many own­ers is the off-mar­ket sale. This is when a home is listed with­out a pub­lic cam­paign – no mar­ket­ing, no open homes in­spec­tion, no auc­tion. And while it might seem coun­ter­in­tu­itive to sell a home with­out pub­licly pro­mot­ing it, there are a few key ben­e­fits.

Speed and Pri­vacy

An off-mar­ket cam­paign al­lows a seller to test the mar­ket with­out com­mit­ting to the ex­pense of a full-blown mar­ket­ing cam­paign. Al­lows the owner to guage whether is the right time to sell.

Se­ri­ous Qual­i­fied Buy­ers Only

The peo­ple who tend to sign up for off-mar­ket alerts are gen­er­ally se­ri­ous buy­ers and are as ea­ger for a fast trans­ac­tion as the prop­erty owner.

When a buyer sub­scribes to re­ceive off-mar­ket op­por­tu­ni­ties, they can get very spe­cific about their prop­erty needs and bud­get so an agent can eas­ily tar­get the buy­ers that they know are look­ing for a cer­tain type of prop­erty. This means more of the right peo­ple are see­ing more of the rights homes, and are more likely to make an of­fer.

If off-mar­ket sounds like the right type of sales method for you, call your lo­cal agent.

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