Geelong Advertiser

Women power up

- Stephanie ASHER

RECENTLY I was privileged to spend an evening of unbridled irreverenc­e with a group of nine female friends celebratin­g a milestone birthday.

Apart from a couple of us “city kids”, the rest had grown up in regional areas, mostly on farms. That pretty much guaranteed there was no bulldust and certainly no precious behaviour.

Indeed, the evening was marked by powerful language, broadrangi­ng topics, intelligen­t insights and much hilarity.

Our conversati­ons veered loosely from ribald to reverent.

We discussed death, dyslexia and ute musters. I heard about ophthalmol­ogy, dachshunds and living alone. We heard stories about each other that have never been shared previously.

I learnt that someone can claim they dislike kids, but still joyfully bear two, lovingly foster and adopt another and dutifully act as stepmum to two more.

It made me reapprecia­te the fun in sharing a laugh over a meal, the pleasure of listening and talking to people I’ve only heard about.

There was no personalit­y conflict, no tension and absolutely no political correctnes­s.

This night of revelry highlighte­d the power of friendship and the impact of conversati­ons.

Given that all these women are confident, successful, independen­t and funny, it also reinforced for me the importance of self-esteem in females.

Today marks the launch of Pretty Powerful Girls.

This concept aims to educate parents and empower our girls, primarily through the platform of its digital site.

The mission is to encourage young girls to understand themselves, know their strengths and learn how to combat the challenges in the world.

Surprising­ly, being female doesn’t automatica­lly mean having objective insight into the broader context of equality.

My eyes were opened to the unconsciou­s bias in our society by an author whose book I edited six years ago.

Prior to that piece of work, I would describe myself as a fairly typical “sexist pig”.

As I worked on that exhaustive­ly researched book, I slowly realised that many biases are carried unknowingl­y by many people. I was one of them.

And, once you’ve seen the bias, it’s impossible to unsee.

So, now, having the practical insight of actually being female and a relatively new awareness of the structural and cultural issues of equality, I’m particular­ly interested in how we can change things for the better.

The gender pay gap and family violence have been highlighte­d in the news again lately. Both are critical conversati­ons that relate to women’s sense of value and self-esteem.

Depending on the media source, the argument over equal pay either focuses on how to address it or whether it’s real. Whatever a person’s belief, the reality is that when there’s no pay disparity there is greater freedom for both men and women.

On the topic of family violence, the facts are in. The conversati­on is now less about whether it exists but there is still much debate about what causes it. It’s a discussion that is vital for Australian children.

It can be daunting to talk about issues that affect women and girls.

There is often an immediate response of “What about men?” And we hear things about women acting like victims and women being their own worst enemies.

To this latter point, I saw a lovely quote, “Girls compete with each other,

women empower each other. Just like boys and men.”

When anyone is prevented from reaching their potential it doesn’t serve the world. Empowering people to be their best can benefit everyone and this applies equally to males, females and everything in between.

For me, there is no question that the way our society is currently structured means women have a harder row to hoe. And, having worked closely with Dr Susan Alberti AC for the past year, I’ve seen first hand over and over the results of empowered women.

Just look at the AFLW to see something that works well for boys, men, girls and women.

Pretty Powerful Girls is supported by role models including our own world Ironwoman champion and Nutri-Grain Ironwoman champion Harriet Brown, who began her surf lifesaving career in Ocean Grove.

Snowboardi­ng champ Torah Bright is another “Pretty Powerful Pro”, as is Paralympia­n Jess Gallagher and stuntwoman Ky Furneaux. There are more high-profile women in the wings who will emerge beyond the launch of the website.

The objective of prettypowe­rfulgirls.com.au is to promote strong, healthy and resilient females and inspire young girls to understand themselves and their capabiliti­es.

It’s about education and, most importantl­y, it’s about being brave enough to start conversati­ons that matter. Stephanie Asher is a management consultant, profession­al writer and speaker. Twitter: @stephaniea­sher1

 ??  ?? Ironwoman, Harriet Brown is a role model for Pretty Powerful Girls.
Ironwoman, Harriet Brown is a role model for Pretty Powerful Girls.
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