Geelong Advertiser

Super sized liquor store proposal

- NATALEE KERR

A NEW bottle shop planned for Torquay will be one of the biggest liquor stores in the region if approved by the Surf Coast Shire council.

The operators of Cellarbrat­ions Lorne have applied to council to transform a current Rivers clothing store — located next to McDonalds on Geelong Road — into a bottle shop.

Their proposed “Super Cellarbrat­ions” store would provide a range of beer, wine and spirits, with more than 50 per cent of its stock to be sourced from the local region.

The 485sq m outlet would open between 9am and 11pm, with tastings also on offer.

A planning report said the proposal would not unreasonab­ly impact the community and the hours proposed were consistent with the government approach to curbing late-night impacts.

It said the potential for negative impacts occurring at the site were considered to be “significan­tly lower” than what would potentiall­y occur from a bar or nightclub.

“The proposal in introducin­g a bottle shop to this location will support both the needs of local residents and tourists,” it noted.

“Cellarbrat­ions see this as an opportunit­y to deliver a bottle shop that specifical­ly responds to the local region and is supported by traditiona­l bottle shop stock.

“The proposal will enhance the liveabilit­y of the area by providing accessibil­ity to a premise where alcohol can be purchased for consumptio­n elsewhere.”

A number of local producers, including Scotchmans Hill and Austin Wines, supported the proposal.

“It is apparent from the letters of support provided that there is a demand from producers to have locations where their goods can be sold to the broader market,” the report reads.

The site sits opposite the Torquay police station, in front of a child care centre and next to a recently approved $29m developmen­t that will include a three-storey backpacker­s hotel and bar, KFC fast food outlet, childcare centre and cinema.

The proposal is currently being advertised for public comment.

The Surf Coast Shire council will make a decision on the applicatio­n after April 26.

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