How to up your ‘gram game
Eva Chen, Instagram’s director of fashion partnerships (yes, that’s an actual job), gives her advice on how to use Insta to your advantage.
Advice from the queen of Insta herself
Eva Chen spends her days helping designers, models and businesses improve their engagement and reach on Instagram – talk about #goals! A former magazine editor, Eva lives and breathes the social platform. A quick scroll of her grid shows everything from her fabulous friends (hello, Gigi Hadid and Kendall Jenner!) to her hella cute kids, Ren and Tao. Girlfriend’s Alexandra McCarthy caught up with the fash queen during her trip to Australia.