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TO DE­LIVER driv­ers and fair­way woods ca­pa­ble of faster ball speeds af­ter a chal­lenge from the world’s best play­ers, Titleist’s Me­tal­woods R&D team un­der­went a process of re­design­ing ev­ery as­pect of the com­pany’s driv­ers for in­creased speed. The new TS2 and TS3 driv­ers and fair­ways born out of this process have been dubbed the ‘Titleist Speed (TS) Project’.

“From start to fin­ish, the TS Project was about driv­ing ball speed and un­lock­ing a level of per­for­mance that golfers sim­ply couldn’t ig­nore,” Vice Pres­i­dent of Titleist Golf Club Mar­ket­ing Josh Talge said when in­tro­duc­ing the new mod­els. “In or­der to do that, we knew we had to look at things dif­fer­ently. We chal­lenged our­selves to de­con­struct the driver and then lit­er­ally build it back up, piece by piece, to be faster, longer and bet­ter in ev­ery way pos­si­ble.”

Of­fered in two unique de­signs to suit a va­ri­ety of play­ers, both TS driver mod­els have made their way into the bags of many of the game’s top names since first be­com­ing avail­able on Tour at the US Open – in­clud­ing Justin Thomas and Adam Scott – with both mod­els pow­ered by a new ‘Speed Chas­sis’ built on four key de­sign char­ac­ter­is­tics.

Weight saved through an ul­tra-thin ti­ta­nium crown 20 per­cent thin­ner than that of the pre­vi­ous 917 range and a thin­ner face fea­tur­ing vari­able thick­nesses for in­creased for­give­ness – which is also the fastest driver face Titleist has ever pro­duced – is op­ti­mally po­si­tioned to in­crease the mo­ment of in­er­tia (MOI) of the new mod­els by 12 per­cent. To com­ple­ment the faster ball speeds off the face and in­creased sta­bil­ity for for­give­ness, a new aero­dy­namic head shape re­duces drag by as much as 20 per­cent for more club­head speed.

De­signed to be the more for­giv­ing of the two mod­els, the TS2 al­lows for 16 loft and lie set­tings through the use of Titleist’s ‘SureFit’

hosel, but fea­tures a fixed cen­tre of grav­ity (CG) that is pre­cisely placed to launch the ball high with low spin.

Like the TS2, the TS3 in­cor­po­rates a SureFit hosel as well as the com­pany’s ‘SureFit CG’ that of­fers golfers the abil­ity to fine tune their CG lo­ca­tion for op­ti­mal per­son­alised per­for­mance in a more tra­di­tion­ally shaped driver that is built for a mid-launch, low spin ball flight.

Also re­sult­ing from the Speed Project and com­pris­ing sim­i­lar tech­nolo­gies to the driv­ers of the same name for in­creased ball speeds and dis­tance, the TS2 and TS3 fair­way woods of­fer in­creased for­give­ness and an ad­justable CG re­spec­tively. The TS2 is the “long­est, most for­giv­ing Titleist fair­way wood ever” ac­cord­ing to the com­pany. A Speed Chas­sis built on the same key prin­ci­ples of a thin­ner crown, thin­ner and faster face, as well as op­ti­mal weight distri­bu­tion as the TS driv­ers, is the ma­jor driver of the in­creased dis­tance and for­give­ness of the new mod­els. As is the third gen­er­a­tion ‘Ac­tive Re­coil Chan­nel (ARC)’ that has been re­fined and made taller than the pre­vi­ous ver­sion to fur­ther in­crease con­sis­tency and ball speeds across the face. And, un­like the TS se­ries driv­ers, is still re­quired due to the fair­way woods be­ing struck lower on the face when played from the ground. “The new TS2 fair­way is un­like any fair­way we’ve ever made. It is a high-launch­ing, low-spin­ning dis­tance ma­chine that is un­be­liev­ably for­giv­ing and will change the way many play­ers look at a fair­way wood with how easy it is to get up in the air,” Talge said. “TS3 is also in­cred­i­bly fast and for­giv­ing and al­lows those play­ers who like to work the ball or need more shot con­trol to re­ally dial-in their per­for­mance.”

A range of four af­ter­mar­ket shafts are of­fered as stan­dard in the driv­ers and fair­way woods, in­clud­ing Mit­subishi Chem­i­cal Kuro Kage Black Dual Core, Mit­subishi Chem­i­cal Ten­sei AV Se­ries Blue, Project X Hzr­dus Smoke Black and Even Flow T1100 White, with a large num­ber of other shafts also avail­able. SRP: $779 (driv­ers); $459 (fair­ways). Con­tact: For more in­for­ma­tion on the TS se­ries woods and to find your near­est Titleist fit­ting day or trial event, visit or call 1800 660 535.

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